Ferrara is kicking off 2023 on a sweet note with the launch of new SweeTarts Gummy Fruity Splitz and new Trolli Sour Duo Crawlers.
Whether you're craving classic fruit flavors or something a little more tropical, Ferrara's newest candies have you covered. The new SweeTarts Gummy Fruity Splitz features soft and bouncy candy pieces that are split into two different fruit flavors – one that's sweet and one that's tart. The flavors include Cheer, Blue Punch, Orange, Grape, Apple, and Lemon.
On the other hand, Trolli's new Sour Duo Crawlers are worm-shaped gummies with two layers – one soft and one chewy. These dual-textured candies come in topical fruit flavor combos like Mango Pineapple, Citrus Watermelon, and Strawberry Guava.
Dual-Flavor Fruit Chews
Ferrara Has Just Unveiled New Sweetarts Gummy Fruity Splitz
Trend Themes
1. Dual-flavor Candy - A disruptive innovation opportunity for candy manufacturers to create more personalized and customizable candy experiences with multiple flavor combinations.
2. Texture-centric Snacks - A disruptive innovation opportunity for snack companies to create products that incorporate various textures for a more dynamic sensory experience.
3. Fruit-forward Flavors - A disruptive innovation opportunity for food and beverage companies to develop products with unique fruit combinations that cater to a wider range of consumer preferences.
Industry Implications
1. Candy Manufacturing - Candy manufacturers can develop new products that offer more personalized and customizable candy experiences with multiple flavor combinations.
2. Snack Food Manufacturing - Snack food companies can create products with various textures to offer more dynamic sensory experiences for consumers.
3. Food and Beverage Manufacturing - Food and beverage companies can innovate by developing a wide range of unique fruit combinations in their products that cater to various consumer preferences.