Invigorating Light Ciders

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This Cider Uses Fresh-Pressed Washington Apples For a Refreshing Flavor

Seattle Cider Co. is set to take the summer cider season by storm with the impending launch of a new light cider, which aims to offer an eminently accessible and drinking experience to people who enjoy the freshness of cider and don't want to be bogged down by more robust beverages.

This light cider comes in at 4.2% alcohol by volume (ABV), making it an easily crushable beer. Each 12-ounce cans contains 98 calories, and more importantly manages to put forward a magnificently enjoyable apple taste thanks to the use of regionally sourced Washington apples.

This delectable new light cider is set to be made available in six-packs of 12-ounce cans starting in July 2022. The cans are designed to be exceptionally noticeable on shelves thanks to its classy and minimalist can art, created by none other than the company's very own graphic designer Christina Dean.
Trend Themes
1. Light Cider Boom - The rise of light ciders presents opportunities for breweries and cideries to offer accessible and low calorie options to consumers who want a refreshing yet light beverage.
2. Regionally-sourced Beverages - Using locally sourced ingredients in alcoholic beverages creates a unique and authentic flavor experience for consumers who value supporting local businesses.
3. Creative Packaging Design - Beverage companies can stand out on shelves by investing in creative and minimalist packaging designs that appeal to consumers' aesthetic preferences.
Industry Implications
1. Breweries - Breweries can capitalize on the trend towards light alcoholic beverages to expand their product offerings and attract health-conscious consumers.
2. Cideries - Cideries can differentiate themselves by using regional ingredients to create unique and flavorful beverages that appeal to consumers seeking an authentic taste experience.
3. Graphic Design - Beverage companies can benefit from collaborating with graphic designers to create eye-catching and memorable packaging designs that help their products stand out on crowded shelves.

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