Lean Plant-Based Beef

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Impossible Beef Lite Has Less Saturated Fat and Less Total Fat

Impossible Beef Lite is the newest innovation from Impossible Foods and it was created to "be better than lean ground animal beef." With 21 grams of protein, no trans fat or cholesterol and 75% less saturated fat as well as 45% less total fat than 90/10 lean beef from cows, this product is the leanest, most protein-packed beef made from plants to be introduced by the company to date.

This lean meatless alternative is ready to be used in a variety of dishes, from tacos and chilis to soups and lasagna, and it was mindfully made to cook, taste and satisfy like its animal-based counterpart. All the while offering better nutritional benefits for consumers, the product requires a fraction of the land use, water consumption and greenhouse gas emissions compared to lean ground beef from cows.
Trend Themes
1. Plant-based Protein - The trend of plant-based protein is on the rise with products like Impossible Beef Lite offering a healthier and more sustainable alternative to traditional meat.
2. Nutritional Innovation - The development of low-saturated and low-fat meatless beef, as in the case of Impossible Beef Lite, represents an opportunity for nutritional innovation in the food industry.
3. Sustainable Food Production - The use of plant-based sources to create lean meat alternatives, as seen in Impossible Beef Lite, is an example of a trend towards sustainable food production.
Industry Implications
1. Plant-based Food Industry - Impossible Beef Lite is a new product in the growing plant-based food industry that provides an opportunity for companies looking to offer consumers meatless alternatives.
2. Food Technology Industry - The development of plant-based meat alternatives, like Impossible Beef Lite, is a disruptive innovation opportunity for food technology companies looking to create new products with better nutritional benefits and less environmental impact.
3. Sustainability Industry - The creation of plant-based meat alternatives, such as Impossible Beef Lite, is an opportunity for the sustainability industry to reduce the carbon footprint of food production and promote eco-friendly practices.

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