Modern functional beverage company Rowdy Mermaid is introducing Good Mood Sodas, which put a twist on the classic soda experience with feel-good ingredients. Available in varieties like Orange, Lemon Lime, Grape and Cola, these better-for-you functional beverages are made with fruits, herbs and botanicals.
In these canned beverages, the brand uses full-spectrum ashwagandha root extract that's sustainably sourced and GRAS-certified. As the demand for better-for-you sodas rises, more companies are introducing products with natural sweeteners and other healthy ingredients that appeal to health-conscious consumers.
Ingredient-conscious consumers are increasingly interested in better-for-you sodas that contain fewer calories and less sugar than traditional sodas. These healthier drinks are a popular alternative for those looking for a refreshing beverage without the risks associated with sugary drinks. In fact, Good Mood Soda's cans of Cola boast just five grams of sugar.
Mood-Boosting Sodas
Rowdy Mermaid's Good Mood Soda Contains Beneficial Botanicals
Trend Themes
1. Functional Beverages - The rise of functional beverages that use better-for-you ingredients presents an opportunity for companies to introduce drinks with feel-good botanicals for mood-boosting effects.
2. Natural Sweeteners - As consumers become more ingredient-conscious, the demand for sodas made with natural sweeteners like those used in Rowdy Mermaid's Good Mood Sodas present an opportunity for companies to introduce innovative sweetening options.
3. Less Sugar Sodas - The popularity of healthier drink alternatives presents an opportunity for companies to introduce low-sugar sodas with natural ingredients that still offer a refreshing beverage experience.
Industry Implications
1. Functional Beverages Industry - Rowdy Mermaid's Good Mood Sodas provide an opportunity for beverage companies to innovate with functional beverages that incorporate mood-boosting ingredients for health-conscious consumers.
2. Natural Sweeteners Industry - As the demand for better-for-you sodas rises, companies in the natural sweeteners industry can introduce innovative sweetening options that cater to ingredient-conscious consumers.
3. Low-sugar Beverages Industry - The popularity of low-sugar options presents an opportunity for companies in the beverage industry to create sodas with natural ingredients that still provide a refreshing beverage experience, like the Good Mood Sodas from Rowdy Mermaid.