These new Genexa cold and flu medicines are hitting the market in the US to help parents get ready for the upcoming cold and flu season. The products include the Genexa Kids Multi-Symptom Cold & Flu and Kids Daytime + Nighttime Cough Relief, and are positioned as a great alternative to legacy brands that parents traditionally pick up each year. The products are free from artificial sweeteners, common allergens and paragons, and are crafted with organic agave syrup to give it a natural flavor profile.
Co-Founders David Johnson and Max Spielberg spoke on the new Genexa cold and flu medicines saying, "As parents, we understand that nothing feels more stressful than having a sick child at home. With Genexa’s product innovations, launching today in the kids’ cough & cold category, parents who are committed to clean products will have effective and clean medicine options to turn to this winter."
Free-From Kids Cold Medications
These New Genexa Cold and Flu Medicines Come in Several Options
Trend Themes
1. Clean Medicine - The new Genexa cold and flu medicines offer clean, organic alternatives to traditional brands.
2. Free-from Formulas - Genexa's kids cold and flu medications are free from artificial sweeteners, common allergens, and parabens.
3. Natural Flavor Profile - Using organic agave syrup, Genexa's cold and flu medicines offer a natural flavor profile that appeals to parents.
Industry Implications
1. Pharmaceutical - The pharmaceutical industry can explore the disruptive innovation opportunities of clean medicine and free-from formulas.
2. Healthcare - In healthcare, there is a growing demand for natural and organic alternatives in children's medications, highlighting the potential of Genexa's offerings.
3. Parenting - Genexa's cold and flu medicines provide parents with a natural and clean option, addressing the needs of this specific audience within the parenting industry.