This summer, Planet Smoothie is treating smoothie lovers to a pair of new texture-rich drinks made with mango boba. These smoothies offer a clean and refreshing alternative to the popular milk tea boba beverages since these ones are made with a blend of fresh fruits, juices and nutrient-rich ingredients.
Available for a limited time, the newest boba drinks from Planet Smoothie include Bubble Trouble, blended with mango boba, strawberries, mango, lemon juice and orange juice, as well as Berry Poppin' with mango boba plus strawberries, bananas and orange sherbet.
The healthful and enjoyable to sip drinks capture the brightness and the optimism of the summer season, all the while helping fans to feel refreshed with a range of better-for-you ingredients.
Summery Boba Smoothies
Planet Smoothie's Bubble Trouble & Berry Poppin' are Full Mango Flavor
Trend Themes
1. Mango Boba Smoothies - The growing popularity of fruity and healthy beverages combined with texture-rich ingredients creates opportunities for smoothie shops to experiment with innovative boba-based drinks.
2. Alternative Boba Beverages - As consumers seek healthy and clean beverages, smoothie shops can replace traditional milk tea boba drinks with creative and colorful fruit-based alternatives like Bubble Trouble and Berry Poppin' by Planet Smoothie.
3. Seasonal Beverages - Offering limited-time summer-themed drinks that tap into seasonal flavors and showcase creative textures can be an effective marketing strategy for smoothie shops to attract new customers.
Industry Implications
1. Smoothie Industry - As the beverage market grows, smoothie companies can differentiate themselves by developing new, healthy, and unique beverages with eye-catching textures like Boba Smoothies.
2. Food Service Industry - Beverages with unique and trendy textures like boba can create differentiation for food service companies looking to capitalize on the latest health and wellness trends.
3. Seasonal Marketing Industry - The success of seasonal-themed products like Planet Smoothie's Berry Poppin' and Bubble Trouble demonstrate the potential for seasonal marketing promotions in the food and beverage industry.