Smoothie King is kicking off 2022 with the launch of two highly-anticipated new drinks: the Blueberry Tart Cherry Smoothie and the Pineapple Spinach Smoothie.
Smoothie King's newest offerings are part of a new lineup called 'The Activator Recovery Smoothies." These are specifically designed to optimize intense workouts and help consumers meet their fitness goals. To promote recovery, the smoothies contain the brand’s proprietary, high-quality Gladiator protein, as well as naturally hydrating coconut water. The smoothies also pack 26 grams of protein in every 20-ounce blend. As far as flavors, you can enjoy the new Blueberry Tart Cherry blend, the new Pineapple Spinach blend, or the existing Strawberry Banana blend. Best of all, these new drinks stay true to Smoothie King’s Clean Blends Promise, which means they contain no artificial colors, flavors, or preservatives.
Recovery-Promoting Blueberry Smoothies
Smoothie King Has a New Blueberry Tart Cherry Smoothie
Trend Themes
1. Activator Recovery Smoothies - Opportunity for the fitness and wellness industry to develop additional recovery-promoting products through the use of natural ingredients and specialized protein blends.
2. Hydrating Protein Smoothies - Opportunity for the beverage industry to provide healthy and functional options with hydrating and protein-rich components, appealing to health-conscious consumers.
3. Clean Blends Promise - Opportunity for food and beverage companies to prioritize transparency with their ingredients and offer clean label products to meet consumer demand.
Industry Implications
1. Fitness and Wellness - The fitness and wellness industry can capitalize on the increasing demand for recovery-promoting products that use natural ingredients and specialized protein blends.
2. Beverage - The beverage industry can cater to health-conscious consumers by providing functional and nutritious options with hydrating and protein-rich components.
3. Food and Beverage - Food and beverage companies can meet consumer demand for clean label products by prioritizing transparency with their ingredients and offering products with a Clean Blends Promise.