These Saturday Night Live innovations range from hilarious rapper spoofs to sultry comedian editorials that no one expected. This past Sunday, Saturday Night Live celebrated its 40th anniversary with a 3 hour show that featured a cast of alumni and past celeb hosts. The #SNL40 event became a viral sensation thanks to its revival of iconic skits like Wayne's World and The Californians.
For 40 years, sketch comedy show SNL has changed the way we experience comedy and has always aimed to reinvent itself. From Will Ferrell's famous 'More Cowbell' sketch to Tina Fey's Sarah Palin impression, Saturday Night Live continues to make us laugh today.
Standouts from this list of SNL innovations include refined and suggestive comedian photoshoots that show another side of Kristen Wiig and Tina Fey's goofy persona. Other favorites from this list include Saks Fifth Avenue's Key to the Cure collection, a kine that features designer pieces inspired by SNL cast costumes.
35 Saturday Night Live Innovations
28
80s Cartoon Bombshells
Sexy Jessica Rabbit Revived By Jessica Biel on SNL
27
Candid Comedic Celeb Portraits
Matt Hoyle Captured the Hilarity of Favorite Comedians
26
Political SNL Parodies
Tina Fey as Sarah Palin and Amy Poehler as Hillary Clinton
25
Political SNL Parodies II
Tina Fey as Sarah Palin and Amy Poehler as Katie Couric
24
Marijuana Monologues
'Saturday Night Live' Sketches Parody Michael Phelps' Pot-Smoking Debacle
23
Patriotic Comedian Cover Shoots
Tina Fey Does Vanity Fair
22
Comedian Slumber Party Editorials
The ‘SNL Sleepover’ is a Provocative Affair
21
Politicians on Late Night TV
Sarah Palin To Do SNL and Letterman
20
More Cowbell Personalized Remixes
Channel Christopher Walken with MoreCowbell.dj
19
SNL Photobombing
MacGruber Photobombs Will Get You Stoked for his Film
18
Unlikely Fashion Collaborations
Saks Fifth and SNL Team Up for a Key to the Cure Collection
17
Romantic Comedian Editorials
The ELLE US August 2014 Cover Shoot Stars Kristen Wiig
16
Celeb Adoption Parodies
Angelina Jolie and Madonna Spoofed For Baby Obsession on SNL
15
Reality Star Split Dramatizations
The Saturday Night Live Kardashian Divorce Spoof is Spot On
14
Humorous Self-Deprecation Skits
The ‘Inside Amy Schumer: Compliments’ Video Plays on I
13
Mom Swinging
Justin Timberlake Returns to SNL for More Musical Comedy
12
Talking Bottle Openers
These Entertaining SNL Bottle Openers Feature Drunk Uncle
11
Hilarious Rapper Spoof Skits
The Drake SNL Skit Interview Shows off the Celeb's Sense of Humor
10
Muppet Late-Night Show Hosts
The Cookie Monster SNL Audition is 100 Percent Serious
9
Academy Award-Nominated Spoofs
Jonah Hill and Michael Cera Create a Spoof to the Trailer of 'Her'
8
Comedy Skit Ice Cream
The Ben & Jerry's SNL Batches Will Have People Laughing for Ice Cream
7
Sketch Comedy Charts
The SNL Timeline by Laughspin Covers 37 Seasons of Hilarity
6
Non-Commercial Commercials
Saturday Night Live As an Unofficial Pepsi Endorsement
5
Star-Studded Video Gags
The SNL 100th Short Celebration Shows a Huge Collection of Celebs
4
Tell-All Adult Tales
The Lonely Island Returns with Akon in an Interesting Vid
3
Secret Message Rap Videos
The Lonely Island's New Spell it Out Video Contains a Vulgar Message
2
Comedic Television Archives
The Saturday Night Live App is Necessary for SNL Fans
1
Hysterical Millennial Show Parodies
SNL Gets It Right with Their Uproarious Girls Parody
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Celebrity-Fronted High-Fashion Campaigns
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Children's Program Nail Polishes
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Rave-Inspired At-Home Manicures
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Grocery Store Runway Shows
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Stunning Fashion Show Invites
Louis Vuitton Finally Debuts Pharrell's First Menswear Collection
Cartoon-Inspired Frozen Treats
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Cartoon-Inspired Sock Collections
The Simpsons and Happy Socks Release a Colorful Sock Collection
Colorful Ambassador-Led Global Campaigns
Vans Recently Launched the This is Off the Wall Campaign
Live-Painting Sneaker Experiences
The Martell Sneaker Atelier Turns Brainwaves into Unique Styles
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Hilarious Judicial Beauty Ads
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Inspiring Leftover Ads
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Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Avant-Garde Western Menswear
The Lost Weekend Collection by One of These Days Just Launched
Spooky Cartoon Sneakers
The Simpsons x adidas Rivalry 86 Low 'Treehouse of Horror' Shoe is Playful
Glitchy Beer Cans
Coors Light Created a Special-Edition Beer Can Based on a Viral Moment
Premium Explorative Skate Products
OTW By Vans Celebrates Skateboarding Culture and Experiences
Student-Designed Runway Shows
The Kingston School of Art Put on a Futuristic Fashion Show
Cartoon Characters-Themed Apparel
The Hundreds and Warner Bros. Launch New Celebratory Collection
Cosmetic Criminal Commercials
Elf's Cosmetic Criminals Ad is a 15-Minute True Crime Parody
AI Fact Generators
Snapple is Evolving its Fun Facts with the Snapple fAIct Generator
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Beauty Crime Mockumentaries
e.l.f.'s Cosmetic Criminals is a True Crime Parody Documentary
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Y2K Shopping Campaigns
Klarna's That's Smoooth Campaign Stars Paris Hilton
Sitcom-Themed Clothing Collections
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AI-Generated Personalized Animations
The Simulation Puts Fans into an AI South Park Episode
Vibrant Movie-Themed Nail Polishes
The Sally Hansen Insta-Dri x Trolls Collection Has Eight Shades
Big Bang-Inspired Fashion Collections
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Skate Fashion Runway Shows
ERL Presents its First-Ever Runway Show for the SS24 Season
Relaunched Celebrity Cosmetics
Kim Kardashian's SKKN Will Take a Skincare-First Approach to Makeup
TV Show Latte Pop-Ups
Latte Larry's Celebrates the 12th Season of HBO's Curb Your Enthusiasm
Loud Luxury Fashion
Moschino SS24 Pokes Fun at "Quiet Luxury" with Maximalist Styles
Channel-Switching Commercials
This Tubi Super Bowl Ad Tricked Millions of Sports Viewers
Hispanic Hair Care Campaigns
Acast and Henkel Fostered Positive Conversations in a New Campaign
Secret Salon Campaigns
Salon X Lets Consumers Experience a Secret Product Line
Animation-Inspired Collaborative Streetwear
Highsnobiety Presents a Special Pixar Collection
Sartorial Co-Ed Fall Fashion
Soulland Unveils its New Collection for the FW24 Season
Nostalgic Vodka Concerts
Smirnoff Ice Kicks Off Relaunch Tour with Artists T-pain and Shaggy
Confetti-Filled Snacking Commercials
Frito-Lay Launches the Taste of Super Bowl Campaign
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Spring-Ready Sophisticated Streetwear
Kith Spotlights Bryan Cranston in the Spring '23 Collection
Makeup-Free Fashion Campaigns
Pamela Anderson's Fresh Face Stars in Proenza Schouler's 2024 Shoot
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Street Art-Style Cookies
Cookie Plug Combines Graffiti, Street Art & Hip-Hop Culture
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Humorous Period Care Campaigns
Thinx's New Period Underwear is Introduced in an Ad by OBERLAND
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Movie-Themed Fast-Food Campaigns
White Castle Commemorates 'Harold & Kumar Go to White Castle'
Sportswear Imprint Art Exhibitions
adidas Originals Presents the Originals Newcastle Exhibition
Updated 90s-Inspired Shoe Silhouettes
Vans Releases a New Contemporary Take on Its Classic Slip-On
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Meme-Inspired Sauces
Heinz's Limited-Edition Sauce Drops Revisit Fleeting Moments of Fame
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Dynamic Fall-Centric Fashion Shows
JORDANLUCA Unveils FW24 During Milan Fashion Week
Beer Brand-Supported Fashion Shows
Fashion Art Toronto Has Partnered with Kronenbourg 1664
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Cartoon-Themed Streetwear Capsules
Drake's OVO Teams Up with 'Looney Tunes' for a New Collection
Celebratory Limited-Edition T-Shirts
Heineken Partners with Singapore Creatives for Its 150th
Cheeky Martini Ads
Grey Goose's Classic Martini Cocktail Ad Pokes Fun at Celeb Creative Directors
Nugget-Inspired Video Games
McDonalds and The Sandbox Create the McNuggets Land Game
Laughing Contract Sweeepstakes
The Laughin Cow is Offering $20,000 and a Year's Worth of Cheese
Nostalgic Emo Band-Inspired Shoes
adidas is Channelling Teen Angst with the Fall Out Boy Sneakers
Digitalization-Inspired Fashion Shows
KWK by Kay Kwok Debuts Its Autumn/Winter 2023 Collection
Rockstar-Inspired Instant Film Designs
Polaroid Unveils the For the Rebel Rebels Collection
Sitcom-Themed Advent Calendars
The Friends TV Show Advent Calendar Celebrates the Hit Show
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Streaming Service Sleeping Bags
The Netflix Sleeping Bag Reminiscences on Olden Days
Lighting-Restoring Studios
skinflint Restores Vintage Lighting for Homes, Restaurants and Shops
High School-Inspired Autumn Fashion
ERL Presents a Look at its FW24 Collection of Retro Themes
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
NYC-Inspired Fall Fashion
Studio Nicholson Presents a New Capsule for the FW23 Season
Cookie-Twisting Commercials
The OREO Super Bowl 2024 Spot Revisits Pivotal Moments in History
Savory Ice Cream Sandwiches
Nightingale x Pizza Hut Dreamed Up a New Snack for April Fool's Day
Sketch Comedy Retail Commercials
The Target Lady Ad Revives a Familiar Comedic Character
Sandwich-Inspired 70s Decor
The Retro Schlotzsky's Sandwich Studio Line Honors an Iconic Menu Item
Singer-Backed Sneaker Ads
The Skechers Uno Campaign Stars Artist-in-Residence Doja Cat
TikTok-Inspired Music Features
Spotify Showcased a Redesigned Homepage for its Mobile App
Wish-Granting Beer Ads
The 2024 Bud Light Super Bowl Commercial Introduces the Bud Light Genie
Music Group Graphic Streetwear
N*E*R*D Delivers the New 20 Years Strong Collection
Canned Booze-Free Cocktails
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Sports Illustrated Swimsuit Enlists Martha Stewart on its Cover
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Madonna's Makeup Collaboration Celebrates Her Iconic On-Stage Looks
50s-Style Musical Beauty Collections
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Great Clips Introduces the ‘Show Your Flow’ Campaign
Blockbuster Shopping Campaigns
Walmart Reunited the Mean Girls Cast for Its Black Friday Ads
Creative-Collaborative Skate Shoes
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Iconic Show Toronto Popups
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Spooky Street Ad Experiences
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Childlike Characters Art Exhibitions
Kenny Scharf Unveil New Art Exhibition at The Journal Gallery
Nostalgic Shopping Ads
The Rakuten Big Game Campaign Revives Alicia Silverstone as Cher Horowitz
90s Musician Cracker Campaigns
This OLD BAY Goldfish Campaign Stars Lisa Loeb
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Cartoon-Shaped Pastas
Kraft Mac & Cheese Revives SpongeBob SquarePants Shapes Amidst Fan Demand
Mini Musical Productivity Ads
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Pop Art Stamp Collections
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Comedian QSR Breakfast Campaigns
Taco Bell 'Breakfast with Peter' Stars Pete Davidson
Collaborative Penny Loafer Collections
Duke + Dexter Presents a Collaboration Alongside Playboy
Unpredictable Fashion Collections
Our Legacy Debuts Its Spring 2024 Line, Titled 'Snow in April'
Cheeky Seltzer Campaigns
NÜTRL Vodka Seltzer & Chloe Fineman Team Up for "Keep It Tasty" Campaign
Show-Sponsoring Branding Partnerships
Coca-Cola, Henkel and Scott’s Sponsor Three Roku Originals
Youth Intern Social Stunts
Louis Vuitton Hires a 13 Year Old Intern After Sketches Went Viral
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Haunted Winchester Houses
Spirit Halloween Carves Out a Week of Surprises Ahead of Spooky Season
Sitcom-Style Thanksgiving Campaigns
Whipshots & Patti’s Good Life Teamed Up to Make New Traditions
Evolutionary Menswear Fashion Shows
S.S. Daley Unveils a New Capsule During Pitto Uomo 105
Underrepresented Artist Snack Branding
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Live TV Streaming Campaigns
Quinta Brunson Stars in Hulu + Live TV's New Campaign
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Visual Email Newsletters
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Luxe Outerwear Show Events
Moncler Genius Presents its Impressive Art of Genius Live Show
Vibrant Decade-Themed Nail Polishes
The Sally Hansen Totally 90s Collection is Limited-Edition
Inspiring Heritage Campaigns
Comcast's 'Be the Next Story Told' Spot Celebrates Hispanic History
Fandom-Exploring Sports Partnerships
NFL and Mitchell & Ness Collaborate to Spotlight Fan Stories
Weekly Tech Podcasts
The Product Hunt Weekly Podcast Will Uncover the Latest Industry Insights
Miniature Artful Hip-Hop Landmarks
Danny Cortes Captures Iconic Hip-Hop Moments Through Art
LA-Celebratory Footwear Series
Vans Unveils a New Love-Filled Collection of Classic Footwear
Cartoon-Inspired Sneaker Collections
Puma Launches Spongebob Squarepants-Themed Sneaker Collection
All-Black Touring Burlesque Companies
The Sweet Spot Embraces a Unique Approach to Performance Art
Mayonnaise Pairing Ads
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Adult Animated Series
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Branded Global Music Programs
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Wholesome Kingpin Ads
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April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Graphic Novel-Inspired Animations
Scott Pilgrim Takes Off Unveils a Teaser for its Upcoming Series
Comedic Beauty Series
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Mobile Weenie Wedding Chapels
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Inaugural Live Comedy Specials
Chris Rock is Set to be Part of Netflix's First-Ever Live Comedy
Celebratory Claymation Fashions
The the Nightmare Before Christmas Collection is at Hot Topic
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