With Sochi 2014 fast approaching, this collection of Olympic advertisements are sure to get you in the spirit for what’s sure to be a fierce competition. While the controversy surrounding the games this year is plentiful, this collection of Olympic advertisements features everything from formal adverts to spoofs that make social commentaries on the past and present nature of Olympic proceedings.
Whether you’re a die-hard fan, passive enthusiast or activist, this collection of Olympic advertisements holds a number of interesting examples ranging from heartfelt to hilarious that will help to spark different ways of thinking about the games and social constructs as a whole. There is little in society that shouldn’t be discussed and the Olympic games, winter or summer, are definitely no exception.
19 Olympic Advertisements
From Celebratory Cola Brand Memoirs to Comical Olympic Travel Ads:
Michael Hemsworth — Feb 5, 2014 — Marketing
19
Everyday Champion Advertisements
The Nike 'Find Your Greatness' Commercial is Empowering
18
Comedic Olympic Posters
Stephen Colbert and Shepard Fairey Team Up to Defeat the World
17
Stirring Paralympics Ads
Ray Grassi and Stephanie Dixon are Inspiring in the Campaign by Bbdo
16
Athletic Parenting Acknowledgements
The London 2012 Olympic Procter and Gamble Commercial is Sweet
15
Comical Olympic Travel Ads
The Escape the Madness Campaign Encourages Visiting Ireland
14
Impassioned Family Olympic Ads
The Barnes Twins Appear in an Inspiring Olympic Guinness Ad
13
Smelly Olympic Campaigns
The Old Spice 'I Will Live Forever' Ad Ties Knots with the Olympics
12
Olympic Athlete Couture Campaigns
Michael Phelps for Louis Vuitton is an Unlikely Combination
11
Carefree Cityscape Campaigns
The Lacoste 'Life is a Beautiful Sport' Spring 2014 Ads are Whimsical
10
Athletic Arctic Awareness Ads
The WWF Global Warming Ads Spoof the Summer Olympic Games
9
Dramatic Nation-Rousing Ads
The Adidas ‘What Will You Take’ Promo Supports Team Great
8
Nostalgic Sports Commercials
The 'Kids 2012' Olympics Ad is Revving Up for the Games' First Day
7
Celebratory Cola Brand Memoirs
'Coca-Cola: Film, Music, Sports' Offers a Pop Cultural Brand Histor
6
Fearsome Olympic Trailers
This BBC Olympics Coverage Ad is Frightening and Captivating
5
Greenified Winter Games
The 2010 Vancouver Olympics Go Green
4
Adventurous World Sports Ads
The Bank of China 2012 Olympics Campaign Features London's Big Ben
3
Hidden Brand Sports Ads
Gatorade 'What's Inside' Spot Demonstrates It Was Part of the Olympics
2
Curling Commentary Film Promos
The Ron Burgundy Curling Commentary is Comedy Gold
1
Winter-Embracing Olympic Campaigns
Get Patriotic with the We Are Winter Olympic Campaign
Related Ideas
Soda-Themed Beverage Tumblers
The Owala x Diet Coke Collection is a Target Exclusive
Collectible Sticker Bottles
Coca-Cola x Panini America Launch a FIFA Sticker Collection
Playful Summer Drink Giveaways
Smirnoff ICE Introduced the Smirnoff ICE Sunny Days Variety Pack
Music Festival-Inspired Alcohol Bottles
Tomorrowland x Absolut Launch Limited-Edition Bottles
90s-Inspired Heritage Jerseys
adidas Unveils FIFA World Cup 26™ Away Kits
Sound-Focused Ice Cream Ads
Magnum Ice Cream Ads Bring the Ultimate Sensory Experience to Life
Unconventionally Categorized Drinks
Smirnoff ICE Drops a Global Campaign to Celebrate 25 Years
Cocktail-Themed Holiday Campaigns
Aperol is Initiating 'Aperolidays' in 2025
Cultural Olympic Uniforms
Mongolia Winter Olympics Uniforms Draw on Traditional Nomadic Clothing
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Immersive Throwback Sports Events
Michelob ULTRA Launched the 'Run Back the Miracle' Activation
Retro Soda Collab Bottles
Owala x Diet Coke Reinvents Sustainable Drinkware for Fizzy Fans
Global Chip Flavor Series
Lay’s FIFA World Cup 2026 Introduces 40 Globally Inspired Chip Flavors
Nostalgic Y2K-Inspired Commercials
Dove Reinterprets 'Don't Cha' with the 'Hot Like Us' Campaign
Snow-Accented Beer Ads
These Stella Artois Ads Create the Illusion of a Frothy Chalice
Nationwide Soda Campaigns
America250's Coca-Cola Mini Cans Campaign Spotlight All 50 States
Greek Olympic Outwear Sponsors
ANTA Partners with the Hellenic Olympic Committee
Cross-Network Playoff Promotions
NHL and Multiple Broadcasters Launch a Playoff Marketing Campaign
Retro Athletic Pet Accessories
The Adidas Originals Pet Accessories Collection is Extra-Cute
Playful Creative Design Billboards
Canva Unveils 3D Billboards to Spotlight its Capabilities
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
Interactive Soccer-Themed Brand Activations
Henkel House Was Designed to Delight US Soccer Fans
Bold Soda Brand Campaigns
This RC Cola Campaign is the Brand's First in 40 Years
Olympic-Themed French Fry Pop-Ups
McCain will Host a Team Canada Pop-Up in Toronto
Indulgent Sports-Focused Chocolate Medals
Hershey's Taps the Olympic and Paralympic Games
Event-Inspired Luxury Spirits
Clase Azul Releases a World Cup-Themed Collectible Tequila
Cinematic Holiday Collection Campaigns
The Tod’s Holiday 2025 Collection Taps the Orient Express
Festive Drinkware Collections
Stanley 1913 Introduces a Limited Holiday Release with Target Stores
Football Capsule Collections
The adidas Originals x BAPE Football Collection Drops for World Cup
Bespoke Jersey Designs
adidas Unveils its Largest Home Kit Collection Ahead of FIFA World Cup26
Sports Fan Pop-Ups
Just Eat's Countdown Club Celebrates the UEFA Champions League Final
Ancient Egypt Soda Designs
The Pepsi Egypt Limited-Edition Can Celebrates Pharaonic Artistry
Sleek Trophy Designs
Michelob ULTRA Unveils the FIFA World Cup 2026™ MVP Trophy
Nostalgic Soda-Inspired Suites
Olipop Introduced 'The Time Travel Travel Agency' in Texas
Panda-Inspired Sport Campaigns
Panda Station Dresses Panda Statues in Tracksuits for an Activation
Stylish Athlete-Informed Kits
lululemon Debuted the Canadian Athlete Kit for Milano Cortina 2026
Cheeky Non-Alcoholic Beer Ads
Coors Light Spotlights Coors 0.0% with the Coooors Call
Football Icon-Backed Ads
Michelob ULTRA to Elevate the FIFA Club World Cup 2025™ Fan Experience
Nostalgic Soda-Brand Streetwear
Market Studios x Mountain Dew Drop an Exclusive Streetwear Launch
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Branded Apparel Vodka Campaigns
Smirnoff Partners with Aleali May for We Do Game Days
Globalized Tournament Campaigns
Coca-Cola Debuts 'Uncanned Emotions' for the 2026 World Cup
Soda-Scented Gift Wrap
Olipop Released Scented Wrapping Paper Inspired by Popular Flavors
Dynamic Basketball-Informed Marketing Campaigns
March Madness' New Campaign Features NCAA Athletes
Festive Snack Packaging Designs
Kellanova Debuts Its Seasonal Assortment of Snacks
Humorous Outdoor Apparel Campaigns
Columbia Sportswear Launches Engineered for Whatever
Playful Football T-Shirt Designs
HOMAGE Unveiled The Simpsons x NFL Collections
Cinematic Campaign Posters
Nike 2026 World Cup posters frame national teams through film-styles
Pop-Culture-Inspired Soda Drinks
Cool Sips Embraces Pop Culture Moments with Themed Drinks
Football Culture-Inspired Athletic Collaborations
Palace and Nike Collaborate on the P90 Line
Figure Skater Merch
Nike's Alysa Liu Collection Turns Olympic Moments into Graphic Streetwear
Self-Discovery Soda Ads
Pepsi The Choice Features a Polar Bear Finding His Taste Preference
Humorous Soda Ads
Jelly Roll x Zevia Bring a Nostalgic Twist to Soda Ads with a Hilarious New Spot
Better-For-You Seasonal Sodas
Olipop Holiday Flavors are Limited-Edition
Limited-Edition Gold Bottles
The Peroni Nastro Azzurro Gold Bottle Marks Blue-Ribbon Moments
Branded Soccer Sponsorships
Coca-Cola is the Official Carbonated Soft Drink for Manchester United
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Soccer-Centric Soda Spots
Pepsi's 'Refresh the Game' Campaign Brings Soccer Icons Together
Soccer Star-Fronted Soda Campaigns
The Pepsi MAX® Thirsty For More Campaign Stars David Beckham
Kickoff Footwear Commercials
Skechers' Big Game Ad Stars Sofía Vergara
Icy Olympic Drinks
Scooter's Coffee Red, White, & Blue Sparkling Float Roots for Team USA
House Party-Themed Campaigns
Hiders Keepers Shows Stella Artois’ Clever Take on Party Etiquette
Gen Z Soda Campaigns
Enjoy the Moment with a Coca‑Cola Targets a Generation That Wants to Unplug
Basketball-Themed Beverage Campaigns
Athletic Brewing Company Debuts 'From Tip-Off to Title'
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Personal Care-Focused Olympic Initiatives
Procter & Gamble Hosts the Champions Clubhouse
Cinematic Sneaker Campaigns
Adidas Originals Superstar Campaign Features Icons Such as Jennie
Refreshing Basketball-Themed Beverage Campaigns
Coca-Cola Zero Sugar Debuts a Fan-Focused Campaign
Collaborative Heritage Sneakers
The Coca-Cola × Converse Capsule Nods to Americana Nostalgia
Beauty-Backed Sports Teams
First Aid Beauty is Supporting the Olympic & Paralympic USA Teams
Soccer-Themed Snack Branding
These Mondelēz Products Get Fans Ready for the World Cup 2026
Wintery Sports Candy Collections
The Amos Sweets Olympic Candies Come in Four Varieties
Next-Gen Athlete-Starring Ads
Nike Presents its Cinematic 'Why Do It?' Ad Campaign
Extra-Vibrant Soda Packs
Poppi's VIBES Party Pack Gives Favorite Flavors a Limited-Edition Look
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Retro Team Beer Cans
Budweiser MLB Team Cans Feature Vintage Baseball Graphics for Anniversary
Fitness Energy Drinks Campaigns
Celsius Expands Its LIVE. FIT. GO. Platform Across Europe
Playful Hockey Campaigns
Beard in a Box Campaign Lets Hockey Fans Join the Playoff Beard Tradition
Athletics-Inspired Greek Yogurt Campaigns
Oikos Pro Runs an Activation During the Stanley Cup
Convenience Store-Inspired Holiday Lines
7-Eleven Debuts the Holiday Capsule from 7Collection™
Olympic Athlete-Backed Meals
Factor Partners with Winter Olympic Athletes for its Gold Collection
Twin Olympic Cauldrons
Milano-Cortina 2026 Cauldrons Will Feature Dual Flame Displays
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Intense Elemental-Inspired Sportswear Spots
Columbia Introduced its 'Engineered for Whatever' Ad
Collaborative Winter Sports-Focused Collections
J.crew Debuts the U.S. Ski & Snowboard
80s-Inspired Bag Campaigns
BÉIS-ERCISE Spotlights a Bright New Color in BÉIS' Sport Collection
Wrestler-Themed Chocolate Commercials
This Tony’s Chocolonely Advertisement Spotlights Social Good
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Humorous Chocolate Spots
Toblerone Introduced its ‘Chocolate Like Nobody’s Watching’
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Polo Shirt Marketing Campaigns
U.s. Polo Assn. Launches a Global Campaign Highlighting Its Origins
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Retro Sports Drink Revivals
Gatorade partners with Stranger Things to relaunch its 1987 campaign
Irish Holiday-Themed Sportswear
Umbro Celebrated St. Patrick's Day with the 17-3 Capsule
Inaugural Vodka Billboard Campaigns
ALB Vodka Introduces Its First Billboard in New York City
Performance-Driven Winter Sport Lines
Oakley's Team Collection is Sleek, Comfy, and Functional
Adventure-Inspired Soda Cans
7 Up’s Destinos Venezuela Campaign Brings Nature to Vibrant Designs
Chic Winter Athlete Kits
Ralph Lauren Debuted the Team USA Outfits for Milano Cortina 2026
Nostalgic Brand Ambassador Revivals
Dos Equis Reintroduces the Most Interesting Man in the World
Winter Sports Event-Inspired Hats
New Era Cap Honors the US Team at the Olympics with a New Line
Basketball Athlete-Backed Water Campaigns
Saratoga Spring Water Partners with Skylar Diggins
Performance-Driven Competitive Attires
Columbia Sportswear Dresses the US Curling National Team
Creative Eerie-Themed Soccer Campaigns
Nike Football Reimagines Soccer with 'Scary Good'
Caveman-Centric Running Campaigns
Craft Sportswear's Brand Film Channels the Primal Joy of Running
Athletic Event-Timed Tech Campaigns
TCL Ran a Comprehensive Ad Campaign During the Olympics
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Expansive Pride Activations
Smirnoff is Amplifying Its Support for the 2SLGBTQI+ Community
Festive Italian Beer Campaigns
This Birra Moretti Campaign is Rolling Out for the Holidays
Retailer-Branded Holiday Apparel
7-Eleven's New Seasonal Merchandise is Themed Around Christmas
Sun-Lit Anniversary Campaigns
The Corona 100 Years Campaign Lets Natural Light Capture the Story
Beer-Branded Fictitious Record Labels
Coors Light Launches the Playful Coors Light Records
Hong Kong Pop-Up Stations
Colgate Launches the 'Hong Kong Sentiments' Limited Edition Collection
Canadian Fan-Based Campaigns
Molson Launches its 'Performance Enhancing Canadians' Initiative
Playful Hide-And-Seek Holiday Campaigns
Chaumet's Holiday 2025 Campaign Film is Whimsical
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Football-Themed Drink Carriers
The Stanley 1913 x Arsenal Collection Features Four Pieces
Soccer-Focused Official Snack Campaigns
Lay’s Ran the Lay’s Fan of the Match Opportunity
Inspirational Athlete Campaigns
POWERADE Debuts the 'IT TAKES MORE TO GET THIS FAR' Campaign
Olympic Capsule Apparel
SKIMS Team USA Limited Capsule Collection Celebrates U.S. Athletes
Festival Season Refreshment Campaigns
The Capri-Sun Festival Feeling Campaign is Running in the UK
Patriotic Press-Ons Capsules
Paintbox Releases Ralph Lauren-Inspired Olympic Nail Sets
Energy Drink-Branded Ski Competitions
Monster Energy Shares Its Athletes for X Games Aspen 2026
Paralympic Dual-Focused Promotional Campaigns
The Canadian Paralympic Committee Gains Visibility
Fan-Centered Soccer Sweepstakes
Modelo Launches ‘Grita Gol’ Sweepstakes
Taxi Driver-Centric Branded Events
Carlsberg Ran the 'Fare Game' Initiative for Taxi Drivers
Split-Surface Olympic Medals
Milano‑cortina Medals Feature Sustainable Split‑Surface Design
Hair Salon-Powered Sports Campaigns
Great Clips Ties Its Latest Campaign to the Stanley Cup
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Holiday Football Campaigns
The Chelsea FC Magic of Blue Campaign Brings People Together
Personalized Present Campaigns
The Wonderbly Everyone’s Got Favourites Campaign is Rolling Out Now
Next-Gen National Kits
The 2026 Home Kit Collection from Adidas for 22 National Teams
Ball Game-Promoting Urban Initiatives
London Sport and Saatchi & Saatchi Run 'More Ball Games'
Festive Musician-Led Campaigns
Smirnoff ICE Partners with Troye Sivan for the Holidays
Sporty Mexican Cuisine Promotions
The California Tortilla CalTort Games Celebrate the Olympics
Football Challenge Campaigns
Coca-Cola Beat the Icon Fantasy Premier League Lets Fans Face Stars
Whimsical Soccer-Themed Illustrations
Visa Commissions Art in Connection to FIFA World Cup
Local Shop Portrait Campaigns
Coca-Cola Highlights Bosses Campaign Celebrating 125 Years in UK
Summer-Forward Juice Sponsorships
Ocean Spray Becomes the 'Official Juice Sponsor' of Leagues Cup
Calmly Dimmed Billboard Campaigns
Nescafé Joins Oglivy to Create the Decaf Billboards
Collaboration Soccer-Celebrating Tumblers
These Stanley 1913 Cups Celebrate Football