Curiosity about Michael Phelps’ girlfriend has put the Olympic champion back in the news. Everyone is asking, "Who is Michael Phelps’ girlfriend?" Well, she is Caroline "Caz" Pal, a 26-year-old waitress from Las Vegas.
But it is not the obsession about "Who is Phelps’ girlfriend?" that we’re celebrating in this cluster. It is his phenomenal history-making and record-breaking year that was recently capped off by Michael Phelps being named Sports Illustrated Sportsman of the Year that we’re tipping our hat off to.
From helping the NBC Olympic coverage and Saturday Night Live to record TV ratings and countless endorsement deals to fun parodies and the constant fascination with his romantic life. We’re celebrating Phelps’ tremendous success in the year 2008.
20 Michael Phelps Stories To Celebrate Sportsman of The Year 2008
17
Record TV Premieres
Sarah Palin & Michael Phelps Boost SNL Ratings
16
Celebratory Commercials
Visa Congratulates Michael Phelps in Beijing 2008 Olympics
15
Olympic Covers
Michael Phelps & Ryan Lochte in Men's Journal
14
Olympic Cover Spoofs
Michael Phelps in Haute Couture
13
Objectified Male Parodies
Michael Phelps as Dr. McSwimmy Pre Emmy Awards
12
Olympic Athletes as News Gossip
CNN Roasts Amanda Beard on Michael Phelps
11
Historic Olympic Records
Michael Phelps Wins 8 Gold Medals in Beijing
10
Real Olympic Gold
Michael Phelps Jumps to #1 on Endorsement List
9
High-Tech Swim Fins
Lunocet Fins Turn Man Into Michael Phelps
8
Celebrated Athletes
Michael Phelps Named Sportsman of the Year by SI
7
Art That Expires
Edible Michael Phelps and More
6
Reviving Olympic Sports
NBC Stalks Michael Phelps With New Championships Coverage
5
Olympic Athlete Book Deals
Michael Phelps Shares History
4
Athlete Comedians
Michael Phelps to Host SNL
3
Olympic Kin as Fashion Icons
Debbie Phelps for Chico's
2
Olympic Cereal Mascots
Michael Phelps Endorses Kellogg's Frosted Flakes
1
Olympians as Funny Admen
Michael Phelps' Rosetta Stone Ad
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Professional Tennis Player Ambassadors
Carroten Taps Amanda Anisimova as Ambassador
Olympic Gymnast-Backed Cosmetic Brands
Jordan Chiles is Hero Cosmetics' 2025 Brand Ambassador
Sporty Retail Style Capsules
Kith x New York Yankees Collab Launches with Jason Alexander
Athlete-Inspired Cereal Boxes
Alysa Liu and Lucky Charms Released a Limited-Edition Cereal Box
Immersive Throwback Sports Events
Michelob ULTRA Launched the 'Run Back the Miracle' Activation
Model-Approved Sportswear Collections
Sporty & Rich X Irina Shayk Unveil Timeless Essentials
Tennis Star-Approved Product Campaigns
Thorne X Ben Shelton Spotlight Thornes On-The-Go Line
Series-Inspired Newspaper Pop-Ups
Peacock Featured a Custom Newsstand for ‘The Paper’
Inside-Out Glow-Up Packs
Vaseline and Loverboy Created Limited-Edition ShimmerGirl Packs
Glamorous Beauty Brand Launches
Amanda Holden Enters the Beauty Market with ALH Beauty Ltd.
Elder Athlete-Supported Serum Campaigns
Paula’s Choice Markets Its CellularYouth Longevity Serum
Luxury Exclusive Publications
TASCHEN and Louis Vuitton Chronicle the Legacy of the America’s Cup
Tennis Star Hydration Partnerships
Aryna Sabalenka Taps Electrolit Ahead of the 2025 U.S Open
Female-Athlete Hydration Initiatives
Gatorade x WNBA Enhance Hydration Awareness Among Athletes
Basketball Player-Supported Hydration Products
Stanley 1913 Collaborates with Caitlin Clark
Indulgent Sports-Focused Chocolate Medals
Hershey's Taps the Olympic and Paralympic Games
Collaborative Cosmo Experiences
Absolut x Paris Hilton Present the 'Absolut House of Cosmo'
Jewelry Brand Anniversary Celebrations
Swarovski Celebrates 130 Years of 'Joyful Extravagance'
Figure Skater-Supported Energy Drinks
Bloom Nutrition Taps Amber Glenn to Promote Its Drink
Film-Inspired Travel Campaigns
Tourism Fiji Introduces 'Wilson's Happily Ever After'
Hydration-Focused Pop-Ups
Thorne Launched Its 'Just Add Water' Activation in NYC
Reality Series Island Partnerships
Cuervo Becomes the Official Tequila Partner of Love Island USA
Artistic Director-Approved Gifts
Lauren Santo Domingo Curates Tiffany & Co. Holiday Gift Selection
Gen Z-Themed Soda Campaigns
Pepsi Relation-Sips Showcase Small Gestures This Valentine's Day
Mascot-Inspired Animated Short Films
Ralph Lauren’s Polo Bear Makes a Cinematic Debut
Basktball Athlete-Approved Makeup Ranges
NYX Professional Makeup Taps Lauren Betts
Soccer Athlete-Starring Beauty Campaigns
e.l.f. Partners with the NWSL's Jess Carter
Branded Apparel Vodka Campaigns
Smirnoff Partners with Aleali May for We Do Game Days
Soccer Hydration Partnerships
CG Roxane is the 'Official Water Partner' of United Soccer League
Athlete-Approved Hair Accessories Brands
Goody Taps Laurie Hernandez as Its Ambassador
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Limited-Edition Celeb Bathwater Soaps
Dr. Squatch x Sydney Sweeny Partner for the Bathwater Bliss
Limited Edition Tequila Bottles
Don Julio Reveals a 1942 FIFA World Cup-Inspired Bottle
Beauty Brand-Sponsored Sports Events
Maybelline New York Becomes WNBA's Official Beauty Partner
Sparkling Juice Campaigns
Welch's Break Out The Fancy Juice Celebrates Daily Moments Made Special
Festival-Themed Cocktail Promotions
Kylie Jenner's Sprinter Vodka Soda Arrives at Coachella
Soccer-Centric Soda Spots
Pepsi's 'Refresh the Game' Campaign Brings Soccer Icons Together
All-Asian Beauty Campaigns
Maybelline Face the Difference Features 40 Asian Pacific Trailblazers
Influencer-Supported Worldwide Promotional Campaigns
GUESS? Taps Chiara Ferragni for Its Campaign
Nourishing Mind-Body Menus
evian, Daniel Boulud & Frances Tiafoe Made a Limited-Time Menu
Athlete-Backed Basketball Collections
Wilson Continues Its Collaboration with Caitlin Clark
Basketball-Themed Beverage Campaigns
Athletic Brewing Company Debuts 'From Tip-Off to Title'
All-Female Racing Partnerships
Wella Professionals Becomes an Official Partner of the F1 Academy
Personal Care-Focused Olympic Initiatives
Procter & Gamble Hosts the Champions Clubhouse
Cleaning Mascot Retirements
Mr. Clean Announced He's Stepping Aside After 68 Years
Beauty-Backed Sports Teams
First Aid Beauty is Supporting the Olympic & Paralympic USA Teams
Romance-Novel-Inspired Skincare Campaigns
Neutrogena x Serena Kerrigan Present Steamy Stories
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Esteem-Boosting Campaigns
The Dove Super Bowl Ad Champions Girls’ Body Confidence in Sports
Antiperspirant Sports Partnership Campaigns
Dove X the US Open Launch an Underarm Ambassadorship
Olympic Athlete-Backed Meals
Factor Partners with Winter Olympic Athletes for its Gold Collection
Golf Athlete Influencer Partnerships
Electrolit Adds Gabby Golf Girl to Its Athlete Roster
Next-Gen Hydration Beverages
PLEZi Hydration Was Created with NBA Champion Stephen Curry
Athlete-Backed Beverage Campaigns
PepsiCo and NFL Players Debut 'Tailgate Crashers'
Women's History Month Spirits
Maker's Mark Spirited Women Marks Women's History Month
Cinematic Valentine's Day Campaigns
Tiffany & Co.'s 2026 Valentine's Day Film Starred Adria Arjona
Celebrity-Backed Luxury Jewelry Campaigns
Tiffany & Co. Runs an Ad with Natalie Portman
Football-Inspired Financial Literacy Campaigns
KeyBank Partners with Jeremiah Smith on a Campaign
Actress-Starring Sports Fashion Campaigns
Adèle Exarchopoulos is Lacoste's New Brand Ambassador
Tennis-Themed Pop-Up Bars
Grey Goose's Last Serve Bar Brings a Signature Serve to Commuters
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Spirited Songstress Campaigns
Johnnie Walker x Sabrina Carpenter Shares Whisky cocktails
Midlife Crisis Pizza Campaigns
The California Pizza Kitchen 40th Anniversary Marks a Milestone
Soccer Sports Drink Partnerships
Gatorade Features Canada Soccer Athlete in New Flavor Campaign
Tennis Barbie Dolls
Barbie Debuts Venus Williams Doll to Honor Equal Pay Pioneer
Retro Sports Drink Revivals
Gatorade partners with Stranger Things to relaunch its 1987 campaign
Olympian-Backed Livestream Events
Walmart Hosted Her Day Made Easy With Laurie Hernandez and P&G
Humorous Hotel Campaigns
Marriott Bonvoy x Mercedes-AMG PETRONAS Formula One Launch a Social Ad
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Joyful Sport Campaigns
Dove's Super Bowl Ad, The Game Is Ours, Celebrates Girls' Confidence
Musician-Backed Tequila Expressions
Karol G and Casa Dragones Debut the Flavorful '200 Copas'
Winter Sports Event-Inspired Hats
New Era Cap Honors the US Team at the Olympics with a New Line
Basketball Athlete-Backed Water Campaigns
Saratoga Spring Water Partners with Skylar Diggins
Heartwarming Prom-Style Events
The Tim Tebow Foundation Organizes Night to Shine
Performance-Driven Competitive Attires
Columbia Sportswear Dresses the US Curling National Team
Ultra-Elegant Holiday Fashion Campaigns
Stuart Weitzman & Keke Palmer Present 'Life of the Party'
NBA-Honoring Alcohol Bottles
Victor Solomon X Michelob ULTRA Unveil a Trophy-Inspired Beer Design
Classic Fashion Campaigns
Perry Ellis International Marks 70 Years of Its Original Penguin Brand
Road Safety Spirit Campaigns
The Captain of the Night Campaign Tackles Drunk Driving
Tennis Champion Hydration Partnerships
Carlos Alcaraz Becomes evian's Global Brand Ambassador
Empowering Women Athlete Campaigns
'Stay Ready' Urges Women to Consider Their Financial Futures
AI-Enhanced Y2K Ads
Starwash by Carl's Jr. Recalls a 2000s Ad with Paris Hilton
Curated Derby-Approved Recipes
Churchill Downs Joins Forces with CAFÉ, Caroline Chambers & Others
Canadian Fan-Based Campaigns
Molson Launches its 'Performance Enhancing Canadians' Initiative
Pop Culture-Inspired Golf Equipment
Callaway Golf Presents a Capsule, Inspired by Happy Gilmore 2
Head-Shaped Plunge Pools
The Patrick Plunge by Coors Light Shares an Unforgettable Ice Bath
Football-Centric Hero Campaigns
Under Armour's 'We Are Football' Campaign Has a Star-Studded Cast
Hospitality-Inspired Bourbon Collabs
Old Fitzgerald x Gail Simmons Present a Concierge Experience
Music Awards-Inspired Promotional Events
Johnnie Walker Hosted an Activation for the Grammys
Official Mascot Manicures
gel by essie is the Nail Polish Partner of the New York Liberty
Game-Inspired Energy Drink Campaigns
Monster Energy Piggybacks on the New Call of Duty Release
Performance-Driven Golf Campaigns
Oakley Debuts Next Chapter of 'A New Course is Calling'
Female Athlete-Fronted Luxury Campaigns
The Coach x WNBA Campaign Merges Fashion & Basketball
Modern Wedding-Inspired Campaigns
Patrick Schwarzenegger Stars in SKIMS' Wedding Shop Campaign
High-Profile Experiential Luxury Initiatives
Moët Hennessy is Formula 1 Global Luxury Partner
Professional Golfer Sponsorship Agreements
BYLT Partners with Three Professional Golfers in 2026
Athlete Arrival Fashion Activations
ATP Introduces Athlete Arrivals to Spotlight Players Style
Horror-Inspired Sports Campaigns
Nike Presents the Scary Good Campaign with Satire Themes
Actor-Supported Water Campaigns
smartwater® Reignited Its Partnership with Jennifer Aniston
Patriotic Press-Ons Capsules
Paintbox Releases Ralph Lauren-Inspired Olympic Nail Sets
F1 Driver Fashion Ambassadors
Lacoste Named Pierre Gasly as Its Newest Brand Ambassador
Cheeky Pen Campaigns
Sharpie S-Gel Pen is Spotlighted by Ashton Jeanty and Tetairoa McMillan
Thrill-Seeking Jet Ski Performances
Monster Energy Amplifies St. Patrick's Day Celebrations
Celebrity-Supported Luxe Fashion Campaigns
BOSS Taps Renowned Public Figures for Fall 2025
Performance-Driven Nail Care Collabs
ORLY is the Official Nail Partner of the WNBA’s LA Sparks
TV Personality-Supported Beverage Campaigns
Lucky Energy Drink Taps Brittany Cartwright
Energy Drink-Branded Ski Competitions
Monster Energy Shares Its Athletes for X Games Aspen 2026
Mom-Honoring Fundraising Campaigns
Colossal Has Launched Its 2026 Super Mom Competition
Mascot-Forward Newspaper Campaigns
Ellie the Elephant Becomes a New York Times Subscriber
Fan-Centered Soccer Sweepstakes
Modelo Launches ‘Grita Gol’ Sweepstakes
Emerging Race Driver Partnerships
WHOOP is Partnering with Rising Race Drive Star Alba Larsen
Athlete-Centered Denim Campaigns
Moise Kean Stars in GUESS JEANS' Fall 2025 Campaign
Hair Salon-Powered Sports Campaigns
Great Clips Ties Its Latest Campaign to the Stanley Cup
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Athlete Empowerment Programmes
Chanel Launches the CC League Programme for Athlete Development
Author-Supported Valentine's Day Campaigns
Hallmark Partners with Katherine Schwarzenegger
Salty Soulmate Ads
Pringlelina: A Love Story Continues the Tale Pringles Started at the Big Game
Dolphin Conservation Initiatives
The Parkside Hotel & Spa Partners with Ric O'Barry
Luxury Market-Focused Tequila Expansions
Chrome Horse Society Tequila and New York Empire Partner
Youth Athlete-Celebrating Initiatives
Gatorade Pays Homage to Two Exceptional High School Athletes
Self-Aware Big Game Ads
Fanatics Sportsbook's First-Ever Super Bowl Spot is 'Bet on Kendall'
Tequila-Sponsored High-Profile Events
Tequila Don Julio Will Be Present at the Governors Ball
Celebrity-Backed Luxe Fashion Campaigns
Burberry's Holiday Film is Dubbed ’Twas the Knight Before…
Vintage All-Day Restaurants
Michael Hsu Designs the Uptown Sports Club Building
Athlete Commemorative Dolls
Venus Williams Barbie Celebrates Equality and Athletic Legacy
Limited-Edition Sunglasses Collections
Nathy Peluso Partners with MELLER on Bold Eyewear Capsule
Slumber-Party-Themed Hotel Events
Moxy Hotels x Chloe Fineman Present the 'Bedtime Stories' Series
Sporty Mexican Cuisine Promotions
The California Tortilla CalTort Games Celebrate the Olympics
Gothic Romance Restaurant Campaigns
Eggslut's Egg Yearning Explores an Unexpected Symbol of Desire
Designated Event Autograph Pens
Sharpie® Was Spotlighted at the 2025 American Music Awards
Local Shop Portrait Campaigns
Coca-Cola Highlights Bosses Campaign Celebrating 125 Years in UK
Public Art Displays
Paul Anthony Smith’s Photographs Appear at 300 City Bus Stops This Summer
Exclusive Branded Seasonal Gatherings
Chrome Horse Society Collaborated with BDXY Studio
Professional Golfer-Led Event Series
Topgolf is Partnering with Professional Golfer John Daly
Snowboard Slopestyle Athlete Celebrations
Monster Energy Celebrates Mia Brookes
Young Innovator-Honoring Award Initiatives
TNL Mediagene Runs Its Becoming Aces Awards Ceremony
Senior Canine Sports Events
Puppy Bowl XXII Will Have a Game with Senior Dogs for the First Time
Inclusive Sport-Focused Partnerships
The Canadian Paralympic Committee and Pfizer Canada Partner
Congratulatory Athlete Hotlines
Jennifer Bett Communications & Cosmopolitan Set Up 1-800-SHE-WINS1
Editorial-Documentary Hotel Series
W Hotels Introduces the Latest Season of 'Hotel Tales'