We've all been there before, wanting to lose a few extra pounds, but spending more time thinking about it than doing it. These sultry and downright extreme workout features will certainly be that extra push in the right direction.
From sweaty gym photography to naughty soccer shoots, there's no resisting the temptation of getting fit after looking through the gallery.
Implications - Mainstream culture is increasingly focused on health and wellness, and consumers are accordingly paying more attention to personal fitness. Fashion designers are appealing to this concern with athleticism by releasing photo shoots, editorials and ad campaigns that center on sports themes and working out. Companies can take advantage of this opportunity by placing a similar focus on exercise in promotional material.
12 Extreme Workout Features
11
Sultry Athletic Spreads
This Sports-Themed Editorial by Photographer Akila Berjaoui is Motivating
10
Lingerie Baseball Spreads
Model Jac in Interview Magazine Gets Athletic in Her Underwear
9
Naughty Soccer Shoots
Tiago Lima's 'Cerveja, Bunda e Futebol' is Ready for World Cup Action
8
Sweaty Gym Photography
Things get Heated in the L'Officiel Hommes Paris Summer 2010 Spread
7
Sporty Sweatorials
The Alex Spence 'Just Did It' Campaign is Every Boy's Dream
6
Retro Workout Photography
Eniko Mihalik Works Up a Sweat for Gentlewoman
5
Androgynous Athletic Shoots
'The Sporting Life' in Fashion Magazine April 2010 Editorial
4
Sweaty Soccer Photography
The Aalesund Football Club by Photographer Tom Emil Olsen
3
Muscular Shoevertising
Caesar Lima's 'WYAO Run' for K-Swiss Features Ripped Runners
2
Haute-Hued Sportswear
The Forever 21 Active Wear Lookbook Shows Off Color and High Heels
1
Athletic-Chic Fashions
'Rodolphe OPITCH' Features Women's Clothing in a Sporty Setting
Related Ideas
Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Flexible Fitness Footwear
The Nike Free Metcon 5 is Ready for Intense Workouts
Dynamic Workout Sneaker Styles
The Nike Metcon 9 Enables Agile Movement During Workouts
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Nameless Secret Sneakers
Google & Ellesse Created Trainers That Can Only Be Found by Image Search
Artist-Inspired Athletic Wear Collections
Hyba Activewear Partners with Michelle Hoogveld
Activewear-Branded Camera Concepts
This Leica x Adidas M Camera by Thiago Botelho is Analog
Muscle Growth-Tracking Devices
The 'FITTO' Training Improvement System Tracks Progress
Modular Exercise Machines
The 'FitTransformer' Modular Home Gym Supports Over 200 Moves
Perspiration-Analyzing Fitness Trackers
The 'AbsolutSweat' Sweat Fitness Tracker is Advanced
Hybrid Fitness Boutiques
Safe Sweat™ Offers Private Fitsuites™ for a High-End Workout Experience
Biometric Pull-Up Bars
The 'Grip' Pull-Up Bar Concept Measures Body Fat and Muscle
Consumer-Inspired Store Mannequins
Gymshark's London Store Mannequins are Inspired by Real People
Inclusive AI Trainings
Asics is Retraining AI on What Healthy People Look Like
Soccer Jersey-Inspired Fashion
Balenciaga's Soccer Series Draws Inspiration From the Sport
Plastic-Heavy Fashion Campaigns
Anonymous Club and PUMA Debut a New Collaboration
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Space-Saving Training Sets
The Tempo Move is a Compact At-home Gym and Table Hybrid
Chic Activewear Lookbooks
OTTI Debuts Its Second Collection for 2022/2023 and It is Eye-Catching
Effortless 90s-Inspired Spring Streetwear
thisisneverthat Presents its New Collection for SS23
Full-Body VR Workouts
Total Body by Liteboxer Prioritizes One-on-One Interactions
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Plug-and-Play Workout Equipment
The Conceptual 'Pocket Gym' Sets Up Anywhere
Reinvented Fitness Design Exhibitions
Technogym Hosts the Design to Move Exhibition
Space-Conscious Exercise Kits
The Conceptual 'SUMMER' Home Fitness Kit is All-in-One
Strength Training Wearables
Whoop's Strength Training Feature Measures a Workout's Muscular Load
Ultra-Chic Red Activewear Lines
Year of Ours Introduces the ALL RED EVERYTHING Collecction
Hybrid Fitness Platforms
lululemon Studio Connects Members to In-Person & At-Home Content
Cross Sports Athletic Wear
The Reigning Champ x Racquet Magazine Line Arrives in Time for Summer
Chic Activewear Collections
Sophie & Hailee Offers a Capsule for Fitness and Everyday Activities
Naughty Holiday Campaigns
Diesel's XXXMas is Inspired by Erotic 90s Aesthetics
Planking Workout Platforms
The 'Pure Plank' Core Training System Reduces Pressure on the Arms
AI Personal Trainers
Workout Tools Offers a Personalized Approach to Fitness
Activewear-Branded Smartphones
The Conceptual Adidas FOG Phone Highlights the Three Stripes Logo
Fitness-Focused Coffee Shops
GymNation Launched the World's First Fit-Café Concept
Gin-Branded Gym Sets
Hendrick’s Gin Becomes Hendrick’s GYM For Dry January
Leathery Black Sporty Fashion
adidas and IVY PARK Continue to Work in Collaboration
Post-Gym Skincare Routines
Après Beauty Presents a Convenient High-Performance Skincare Line
Sporty-Infused Technical Workwear
Nike Life's New Capsule Breaches into the Real of Workwear
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Interactive Phygital Hoodies
Beyond Dropped Three Hoodies with Physical & Digital Elements
Non-Gender-Conforming Spring Fashion
UNDERCOVER Unveils its New SS23 Collection During PFW
Inclusive Swimwear Collections
Londre Bodywear Collabs with SI Swimsuit Model Sixtine Rouyre
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Weighted Workout Body Suits
POWEHANDZ’s POWERSUIT Weight Approximately 10lb
Total Body Workout Devices
The Halytus 'HooKee' Smart Portable Gym is Pro-Grade
Multi-Functional Compact Fitness Tools
The Conceptual CARVE1 Sportsball is Compact & Versatile
Sweating Billboards
Netflix's Billboard Conveys the Intense Action of Extraction 2
Playful Travel-Inspired Sock Designs
HOTSOX and Meagan Morrison Debut a Range of Playful Socks
Live Swimwear Photoshoots
The 2023 Knix Swim Collection Launched with an Unretouched Campaign
Adjustable Workout Conditioning Systems
The 'Flyweight' Home Gym Replaces Cardio Workout Systems
Motion-Matching Fitness Technologies
Wondercise is Bringing Its Live Motion Matching to FIBO 2023
Figure-Hugging Leather Swimwear
SKIMS Debuts its Sleek Swimwear Collection Made with Faux Leather
Fashionable Performance Swimwear
Nike Swim is Launching Multiple New Styles Ahead of the Summer
Inclusive Functional Activewear
JUV ACTIVEWEAR Offers Fashion-Forward Pieces
Time-Based Body Lotions
1HOUR—AFTER is a First-of-Its-Kind Body Care Company for Athletes
Athletic Nutrition Frozen Meals
These New The Gym Kitchen Frozen Meals are Balanced
Sweat Mark T-Shirts
This Summer Clothing Range Has Printed Designs That Resemble Sweat
Healthy Lifestyle VR Headsets
The Conceptual 'Portalverse' VR Headset Makes Fitness More Fun
Digital Weight Workout Systems
The SENSOL Smart Home Gym Offers a Digitized User Experience
Relaunched NSFW Digital Publications
Playboy Magazine is Launching in a New Digital Space
Stylish At-Home Workout Lines
IKEA's Home Workout Collection Blends Seamlessly into the Home
Sportswear Imprint Art Exhibitions
adidas Originals Presents the Originals Newcastle Exhibition
Stylish Outdoor Gyms
The Out-Fit Gym Was Designed by Studio Adolini for Ethimo
Performance-Ready Sporty Sub-Labels
adidas Sportswear Launches Channeling Modern Themes
Convenient Workout Devices
Twelve South Debuts Options for Enhanced Workouts with Apple Devices
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
Ultra-Chic Yoga Collections
The Nike x Matthew M. Williams Yoga Capsule is Chic
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Hyper-Personalized Wellness Apps
28 Seeks to Empower Women on Their Wellness Journey
Sculpting Shapewear Additions
YITTY Debuts a New Inclusive Shapewear Collection Called 'Ultralift'
Futuristic Vision Design Books
Nike Introduces the New No Finish Line Book Highlighting the Future
Empowering Fitness Campaigns
Planet Fitness Dubbed Megan Thee Stallion "Mother Fitness"
Celebrity-Backed Activewear Lines
Fabletics Debuts an Activewear Collection with Khloe Kardashian
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Mobile Workout Advent Calendars
Shimmy's iPhone Workout Advent Calendar Supports Healthy Habits
Tech-Enhanced Facial Workouts
NuFACE's Fitness For Your Face Introduces a New Facial Workout
Muscle Loss-Combating Playground Benches
Helan & RAAK Design Modify Benches to Encourage Activity
Summer-Ready Luxe Sporty Fashion
The New Fendi Active Basketball Series Readies for Summer
Empowering Shake Campaigns
SlimFast's Oomph for your Boomph Shares the Power of Positivity
Expansive Sporty Spring Timepieces
adidas Originals Presents the SS23 Watch Collection
Effortless Spring-Ready Fashion
Av Vattev Designs the Sweet Summer Sweat Range for SS24
Sporting Moment-Inspired Fall Fashion
Admiral Sporting Goods Presents its New Capsule for FW23
Celebrity Sportswear Capsules
Adidas Unveils the 'Z.N.E. Collection' for its New Sportswear Label
Exercise-Mimicking Pill Compounds
Researchers Developed the SLU-PP-332 to Trick the Body's Muscles
Personalized AI Workouts
SmartGym Uses AI to Create Personalized Workout Plans
Body Positivity Campaigns
Body Proud's #noBODYlikeyou Removes the Pressure to Look a Certain Way
Exercise-Focused Gaming Apps
The Smart 5min x Suika Game is Entertaining and Beneficial
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
High-Performance Workout Apparel
Athleta Launches a New Womens Line for High-Intensity Exercising
Entertaining Micro Workout Apps
The 'Baseline' Smartphone Workout Game App Sets Up Good Habits
On-the-Go Audio Workouts
Obé On the Go Supports Screen-Free Movement
Innovative Australia-Based Studios
STRONG Pilates is a Revolutionizing Fitness Studio in Canada
Multifaceted Swimsuit Cover Models
Sports Illustrated Swimsuit Enlists Martha Stewart on its Cover
Mixed Reality Workout Classes
FitXR Slam Has Over 1,000 Classes Available
Sporty Solo Travel Platforms
SurfYogaBeer is a New York City-based Active & Social Travel Company
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
20s-Inspired Sportswear Collections
Balmain Unveils Its New Vintage-Themed Sportswear Range
Pre-Workout Performance Shots
Uncle Matt's Organic Ultimate Athlete Supports Strong Workouts
Motivational Push-Up Apps
Pushup Quest Makes Push-Ups More Engaging
Collaborative Gorpcore-Themed Apparel
IVY PARK and adidas Continue to Grow its Expansive Capsule
Seamless Activewear Lines
WellBeing + BeingWell's Seamless Collection is Available at REVOLVE
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Superhero-Guided Workout Apps
This App Uses 'Marvel' Comic Storylines to Enhance Your Workouts
Affordable Activewear Collections
Forever 21 Unveils a New Activewear Line for the Season
Free Gym Weddings
Blink Fitness is Helping Couples Tie the Knot on Valentine's Day
Cycle-Syncing Wellness Apps
28 Provides Insights & Guidance for the Four Menstrual Phases
Three-in-One Exercise Systems
The EverFitX Foldable Home Fitness Station is Total Body
Comprehensive Fitness Apps
Elevate Your Cozy Cardio with Strava: Beyond Fitness Tracking
Body Confidence Coaching Programs
Dove & Nike are Launching Body Confident Sport for Girls
Breakup Gym Campaigns
RXBAR' Debuts 'We Didn't Work Out, So Let's Workout Somewhere Else' Campaign
Performance Athleisure Collections
DICK'S Debuts the New 'Inspire' Performance Apparel Collection
Music-Driven Pilates Workouts
FORM50's High-Intensity Pilates Blends Strength, Cardio, and Music
Personalized Fitness Plans
Obé's Personalized Approach to Fitness is Flexible and Adaptive
Toning Skincare Capsules
'Skincore' by Forma Pilates is "Pilates for Your Skin"
Soccer-Themed Undergarment Capsules
Savage X Fenty Releases a New Collection Inspired by Soccer
AI Maternity Photoshoot Apps
Maternity Photoshoot Saves Mothers Time and Money
Hormone-Focused Women's Health Apps
The 28 App Redefines Women's Health with Cycle Syncing
Female-Focused Walking Challenges
Strava's 'Hot Girl Walk United' Supports Women in Motion
Performance-Focused Athleisure Wear
Dick's Sporting Goods Showcases the New 'Inspire' Fabric
Gym Set Trackers
Setify Blends Tech and Wellness So Users See Progress in the Gym
Performance Product Retail Expansions
Gainful Products are Launching at Target in 11 Varieties
Provocative Performance Athleisure
Savage X Fenty Sport Shares Inclusive Sportswear with an Edge
Versatile Pilates Apps
SPEIR Pilates On Demand Offers Workout Options for All Fitness Levels
Virtual Personal Trainers
Jamie's Fit Uses AI To Improve Health and Wellness For Anyone
Athlete-Backed Yoga Gear
CorePower Yoga And Venus Williams Unite to Launch Performance Activewear
Sleek Workout Mirrors
The Lululemon Studio Mirror Delivers Tailored Workouts at Home
Progress-Tracking Gym Apps
GymTracker is The Ideal App For Independent Training
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Workout Guide Streaming Services
Nike Training Club Will Soon be Available on Netflix
Fitness Booking Platforms
People Can Book Anytime of Virtual or Online Class Through GymNet
Optimized Dose Workout Supplements
These Kaged Products are Arriving Exclusively at GNC
Gamer-Focused Workout Series
Jack Link's Launches a Workout Series Designed for Dedicated Gamers
AI-Powered Workout Support
IronIQ Provides Real-Time Feedback, Training, and Workout Plans
High-Tech Indoor Skiing Machines
The Concept 2 SkiErg Gives You a Full-Body Workout
Comfortable Fitness-Inspired Scrubs
Fabletics Unveils a New Range of Activewear Scrubs
Sliding HIIT Workout Equipment
The HIIT Split Supports a Wide Range of Workouts
Gamified Martial Arts Apps
Martial Profile Offers a Personalized Fitness Journey