Clearlight Sets Out to Support the New England Patriots
References: press.infraredsauna
Clearlight — a company with nearly three decades of experience in infrared sauna technology — supported the New England Patriots as they prepared for the championship game by providing multiple Sanctuary 2 Professional Infrared Saunas for a dedicated wellness area.
Clearlight's saunas utilize the brand’s proprietary True Wave Full Spectrum Infrared heaters, which combine near, mid, and far infrared wavelengths at significantly higher power output than many competing products, all while maintaining low electromagnetic field levels.
The fact that Jim Whalen, Head Athletic Trainer for the New England Patriots, explicitly acknowledged the saunas as helpful preparation for competition suggests that regular use can translate to feeling more limber, less stiff, and better mentally focused for anyone with an active lifestyle. Additionally, the concept of stacking healing modalities, or combining sauna sessions with other recovery practices, was presented as a strategy used by over 150 professional athletes.
Image Credit: Clearlight
Clearlight's saunas utilize the brand’s proprietary True Wave Full Spectrum Infrared heaters, which combine near, mid, and far infrared wavelengths at significantly higher power output than many competing products, all while maintaining low electromagnetic field levels.
The fact that Jim Whalen, Head Athletic Trainer for the New England Patriots, explicitly acknowledged the saunas as helpful preparation for competition suggests that regular use can translate to feeling more limber, less stiff, and better mentally focused for anyone with an active lifestyle. Additionally, the concept of stacking healing modalities, or combining sauna sessions with other recovery practices, was presented as a strategy used by over 150 professional athletes.
Image Credit: Clearlight
Trend Themes
1. Athlete-branded Recovery Partnerships - Co-branded recovery ecosystems with professional sports credibility are shifting consumer trust toward premium, performance-focused wellness offerings.
2. Full-spectrum Infrared Adoption - Widespread use of near, mid, and far infrared heaters with higher output and low EMF is enabling compact, high-performance therapeutic devices for both clinics and homes.
3. Modalities Stacking in Recovery Protocols - Combining sauna sessions with complementary therapies is producing integrated recovery protocols that could redefine standards in athlete and consumer wellness programming.
Industry Implications
1. Sports Teams and Professional Athletics - Partnerships between teams and wellness-tech firms are creating in-house performance hubs that blur boundaries between training, medical support, and brand monetization.
2. Consumer Home Wellness Devices - Growing demand for pro-grade recovery experiences is driving interest in compact, premium home saunas and connected recovery appliances.
3. Physical Therapy and Sports Medicine - Integration of infrared therapy into rehabilitation pathways is opening opportunities for clinics to offer faster recovery timelines and differentiated treatment packages.
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