These branded milestones range from limited edition product releases to ad campaigns that celebrate new brand mergers. While examples like the newly released Reynolds American logo reflect the tobacco brand's evolution and partnerships, the My M&Ms service marks the confectioner's foray into customized treats. The personalized candies celebrate milestones like birthdays, graduations and sentimental holidays.
Other standouts include Coca Cola's limited edition notebooks that celebrate 100 years of the soda brand along with La Mer's rose gold jars that commemorate 50 years of the luxury cosmetics company.
In addition to celebratory packaging and immersive ads, other branded milestones include festive birthday coffees -- Starbucks released a limited edition frappuccino flavor that marked the 20th anniversary of the popular beverage. Furthermore, examples like commemorative social media campaigns, like Jack Daniels' Instagram selfie contest, honored the whisky brand's founder while appealing to millennial audiences.
35 Branded Milestone Innovations
From Festive Anniversary Beers to Milestone Skincare Collections:
Jana Pijak — Oct 8, 2015 — Marketing
41
Retrospective Sneaker Installations
The Annual Nike Air Max Day Kicks Off with a Subway Exhibit
40
Celebratory Bear Toys
BAPE is Celebrating its 23rd Anniversary with a Bearbrick Medicom Toy
39
Revived Anniversary Fashions
Designer Alexander Wang Reintroduces Pieces from the Last Decade
38
Milestone Skate Culture Hubs
This House of Vans Toronto Pop-Up Celebrates the Brand's 50 Years
37
Preppy Designer Pastries
Chocolate Eclairs by Lacoste X Fauchon are Deliciously Exclusive
36
Celebratory Outwear Collections
The Woolrich 185th Anniversary Collection Marks an Iconic Moment
35
Evolutionary Fashion Designer Charts
This Tommy Hilfiger Infographic Honors Him and His Brand
34
Storytelling Beer Labels
The Art on These Beer Bottles Reveal Stories Told by 20 Artists
33
Updated Noodle Menus
This Restaurant Upgraded Its Menu for Its Anniversary & National Noodle Day
32
Customized Candy Studios
Kit Kat's Custom Chocolate Bar Pop-Up Lets Customers Create new Flavors
31
Whisky-Drinking Selfie Marketing
The Jack Daniel's Instagram Campaign Honors Founder's Birthday
30
Graffiti-Inspired Streetwear
The 'A Bathing Ape' 10th Anniversary Line Includes Shirts by STASH
29
Digital Easter Displays
Harrods and Faberge Team Up for an Interactive Egg Installation
28
Victorious Beer Branding
Kings of Midnight Brewery Celebrates Millennials With Milestone Packaging
27
Paint-Splattered Kicks
The Naked x Reebok Ventilator Collaboration Celebrates Its 25th Birthday
26
Artistic Beauty Platforms
The 'You are Lancome' Interactive Website Celebrates 80s Years
25
Cola-Honoring Notebooks
This Limited Edition Notebook Celebrates Coca-Cola's 100th Anniversary
24
Kaleidoscopic Cognac Bottles
The Ryan McGinness for Hennessy Bottle Boasts a Dizzying Design
23
Festive Seasonal Cosmetics
The Marc Jacobs Beauty Holiday Collections Are Now Available at Sephora
22
Celebratory Gym Makeovers
Jordan Brand Renovates the NBA Allstar's Emsley A. Laney High School Gym
21
Canadian Milestone Campaigns
The Cadillac Canada Find 151 Campaign Celebrates the Past and Future
20
Lavish Regal Breakfasts
This Cereal Celebrates Queen Elizabeth's Longest Reign
19
Customized Candy Confections
The My M&Ms; Service Offers Personalized Treats for Any Occasion
18
3D-Printed Feline Figurines
These 3D-Printed Hello Kitty Prints Are Adorable
17
Celebratory Gamer Bento Boxes
Nintendo Created a Custom Food Box to Honor Its 30th Anniversary
16
Shimmering Skin Palettes
The Becca Holiday 2015 Palette Colors Focus on Contouring and Glow
15
Celebratory Golden Skincare Packaging
The 50th Anniversary La Mer Jars are Made with Rose Gold
14
Birthday Cake Donuts
These New Birthday Cake Donuts Celebrate Krispy Kreme's 80th Birthday
13
Inanimate Icon Covers
Barbie Graces the Cover of the 50th Sports Illustrated Swimsuit Issue
12
Camo-Imprinted Sneakers
AAPE Collaborated with Reebok for the Ventilator's Anniversary
11
Ghoulish Anniversary Donuts
Celebrate the 30th Anniversary of Ghostbusters with Decorated Donuts
10
Canuck Comic Book Currency
These Canadian Superman Coins Celebrate 75 Years of the Man of Steel
9
Celebratory Frozen Coffees
The Birthday Cake Frappuccino From Starbucks is Only Here for 5 Days
8
Maternal Holiday Confections
These Mother's Day Chocolates Boast Gourmet Ingredients
7
Demonic Anniversary Ales
This Rogue Ales Hellboy Brew is a Collaboration with Dark Horse Comics
6
Celebratory Crystal Films
The Swarovski Brand Celebrates Its 120th Anniversary with a Video Series
5
Bicentennial Brand Celebrations
The Royal Doulton 200th Anniversary Campaign is Digitally Powered
4
Birthday Cake Beer
The Dogfish Head Higher Math Beer Has Chocolate and Sour Cherry Overtones
3
Festive Frosted Desserts
These Christmas Cupcakes from Mister Donut Japan are Indulgently Sweet
2
Athletic Anniversary Collections
The Roots XL Collection is Designed to Celebrate the 40 Years
1
Patriotic Theme Park Parties
Canada's Wonderland Celebrates Canada 150 with a Month-Long Party
Related Ideas
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
Celebration-Themed Candy Gifts
M&M'S New Gifts are for Mother's Day, Father's Day and Graduation.
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Candy-Flavored Beverages
Skittles Drinks Reimagine a Favorite Gen Z Candy as a Beverage
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Beer-Branded Ambient Collections
The One of These Days x Pabst Blue Ribbon Capusle Just Launched
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Parenthood Beer Campaigns
Coors Light Celebrates Parents with 'Cheers to Parenthood' Campaign
Cat-Themed Soda Cans
Pepsi Cat Cans Commemorate the Growing Number of Cat Owners in China
Bedazzled Beverage Jewelry
7-Eleven Created a Sparkly Slurpee Jewelry Collab with King Ice
Modernized Coffee Product Branding
Nescafé Branding Has Been Overhauled for a Refreshed Profile
Heated QSR Anniversary Campaigns
Burger King Brazil Celebrates Milestone with a New Campaign
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Color-Changing Beer Labels
Coors' Bottles Help to Prevent Freezer Tragedies
Bold Whimsy Whisky Packaging
Glenmorangie Has Unveiled a Striking New Bottle Design
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Celebratory Cartoon Beverage Branding
ShineWater Limited Edition Trolls Cans are Arriving Now
Cookie Re-Branding Makeovers
BrandMe Gives Lotus Bakeries a New Visual Branding
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Youthfully Vibrant Sodas
Mirinda's New Visual Identity Was Crafted for Gen Z
Luxury-Inspired Chocolate Campaigns
The Toblerone 'Never Square' Campaign Takes a Cheeky Approach
Design-Forward Gin Partnerships
Tanqueray Nº TEN Embarks on a Collaboration with Tastemakers
Celebratory Convenience Store Apparel
The 7-Eleven 7/11 Birthday Collection Commemorates 96 Years
Springtime Holiday Cereal Branding
Lucky Charms Limited-Edition Packaging is Here for Spring
Ice Cream-Inspired Candy Bars
These Nestlé Sharing Bags Come in Four Flavor Options
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Anniversary-Honoring Archival Homeware
Habitat Introduces its 60th Anniversary Collection
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
AI-Generated Whiskey Packaging
The Glenlivet's The Twelve Elements Collection Celebrates 200 Years
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Expansive Easter Product Ranges
The Mars Wrigley Easter 2024 Range Has Eight New Products
Influencer-Crafted Gin Cocktails
These Tanqueray Gin Holiday Drinks Celebrate Canadian Traditions
Smart Bottle Openers
Wecheer's Smart Bottle Opener Tracks Valuable Insights in Real-Time
Branded Sustainability Milestones
Craghoppers Celebrates 100 Million Recycled Plastic Bottles
Re-Imagined Furniture Identities
Herman Miller's 2024 Brand Refresh is Vibrant and Functional
Craft Soda Advent Calendars
The Jones Advent Calendar Shares 25 Days of Bubbly Beverages
Lively Soda Rebrands
Fanta Confirms a New "Bold and Bright" Rebrand Backed by Coca-Cola Design
Nostalgic Cosmetic Cases
Caboodles x Taste Beauty x Hershey's Collaborated on a Beauty Organizer
Canned Candy-Flavored Milk Drinks
These Mars and Galaxy Canned Milk Drinks Come in 250ml Servings
Rugged Legacy Beer Campaigns
Coors Banquet Reinvigorates Start Your Legacy Campaign
Whiskey Branded Apparel
Jameson and Dickies Debut a Collection of Apparel and Whiskey Bottle
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Retro-Tinged Beer-Branded Apparel
Coors Joins Huckberry to Launch a Capsule of Apparel
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Gifting-Focused Travel Chocolate Products
Ferrero Travel Market Has Shown Off New Treats
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Celebratory Popcorn Products
Poppy Hand-Crafted Popcorn is Marking 10 Years with New Flavors
Chocolate-Inspired Makeup Collaborations
The Hershey's x Glamlite Includes Delicious Shades
Game-Themed Soft Drinks
Coca-Cola Unveils a League of Legends-Themed Zero Sugar Can
Branded Holiday Gifting Suites
Scotch Brand Created a Festive Suite for Wrapping & Packing Gifts
Commemorative Apparel Lines
The Lee Valley 45th Anniversary Range Features Exclusive Merchandise
Americana Travel Candy Products
These New Products From MWITR Include M&M's and Maltesers SKUs
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Bbrand Identity
Rewarding Peanut Butter Cups
Reese’s Medals are Making Their Debut Ahead of the Paris Olympics
Textural Candy-Inspired Refreshments
Mentos Drinks Come in Three Non-Sparkling Varieties
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
Comic-Inspired Soda Cans
Marvel and Coca-Cola Join on the Heroes Captivating Can Designs
Next-Generation Soda Branding
The New Pepsi Logo Showcases a Bold Typeface and Elevated Aesthetics
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Anniversary-Honoring Chocolate Products
These KitKat Bars Celebrate 50 Years in Japan
Mystery Milk Beverages
Milk2Go's Mystery Flavour Challenges Canadians to Guess the Newest Release
Festively Branded Sweater Collections
Unilever and notjust Collaborated on Christmas Jumpers
Celebratory Hot Chocolate Promotions
This Cadbury 200th Anniversary Promotion is Launching Now
Celebratory Limited-Edition T-Shirts
Heineken Partners with Singapore Creatives for Its 150th
Anti-Breakup Festive Campaigns
Smirnoff and Lance Bass Debut 'Red, White & Merry' Love Campaign
Luxe Car-Inspired Bottle Designs
The Macallan and Bentley Motors Creates the Macallan Horizon
Milan-Honoring Aperitif Packaging
The New Campari Bottle Draws Aesthetic Cues from the City
Laser-Engraved Chocolate Bars
Cadbury Created Dairy Milk Bars with Laser-Etching Technology
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Anniversary-Honoring Luxe Timepieces
Disney and UNIMATIC Present the 100th Anniversary Capsule
Culturally Celebratory Whiskeys
Macallan's Distil Your World Mexico Celebrates Day of the Dead
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Self-Care Barber Pop-Ups
Glenmorangie's Barber Shop Pop-Up Supports Self-Care Experiences
1980s Athletic Club Collections
Miller Lite and Mitchell & Ness Revive Iconic 1980s Capsule
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Customizable Glass Packaging Services
O-I Launches Personalized and Embossed Customized Packaging
Summertime Americana Chip Branding
The Pringles Fourth of July Branding is Patriotic
Seasonal New Year Packaging
Carlsberg Launches Special Packaging for its Lunar New Year Campaign
Wellness Drink Mix Promotions
This Horlicks On-Pack Promotion Supports New Year Wellness
Vintage-Style Candy Branding
Cadbury Yours for 200 Years Packaging Marks the Brand's Anniversary
Orange Branding Updates
Minute Maid Launches a New Global Brand Identity for its Orange Products
Branded Bottled Chocolate Milkshakes
Cadbury Milkshakes Come in Two Flavors
Playful Valentine's Day Gifts
The Clever Candy 2024 Valentine’s Day Collection Has Been Unveiled
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Themed Heart-Shaped Chips
Japanese Snack Brand Calbee Unviels its Valentine's Day Chips
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Melody-Inspired Alcohol Campaigns
Usher and Brands Debut the 'Life is a Melody' Campaign
Zero-Sugar Flavored Malt Beverages
Smirnoff ICE is Reaffirming Itself as the OG
Athlete-Celebrating Snack Packaging
This Cracker Jill Packaging Commemorates Women in Sports
Decadent Beer-Infused Chocolates
Miller High Life Releases Miller High Life Bar Snack Truffles
Retrospective Lip Balm Collections
The 50th Anniversary Vault Collection Features Iconic Lip Balms
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
Revamped Cotton Swab Branding
Q-tips Packaging Has Been Updated for the Brand's 100th Anniversary
Anniversary-Honoring Graphic T-Shirts
Places+Faces Launch Collaboration Tees for 10 Years
Craft Cocktail Lollipops
Melville Candy's Gourmet Cocktail Lollipops are Handcrafted
Celebratory Candy Brand Campaigns
This See's Candies Campaign Commemorates Mary See
Cultural Holiday Bottle Designs
Hennessy Launches Limited Edition Bottles for Chinese New Year
Redesigned Sparkling Water Collaborations
Perrier's Bottle Design Was Updated for Its Anniversary
Expansive Valentine's Treat Ranges
The Mars Valentine's Day Products are Here for 2024
Employee-Designed Milk Cartons
EveryDay Milk Shares Artwork by the Town and Country Markets Team
Spring Holiday Candy Gifts
These M&M's Spring Gifts Come in New and Returning Options
Expansive Seasonal Confectionery Collections
The Nestlé Christmas 2023 Range Has New and Old Faves
Revamped Freshness Platforms
Mars Announces a New Brand Identity for Its Gums and Mints Brands
Architect-Inspired Anniversary Lines
The MORTLACH x STARCK Debut Capsule Will Be Revealed in 2024
Complimentary Glassware Beer Campaigns
Birra Moretti Offers Collectible Glasses with Every Pack
Special Edition Nigerian Prints
Dye Lab Created a Special Six-Piece Collection for Heineken
Large Format Flavored Milks
The Müller FRijj Cartons Support Household Enjoyment
Celebratory Coronation Liqueur Branding
The Pimm's Coronation Edition Bottle is Limited-Edition
Limited Edition Yeast Spreads
Marmite Presents the Limited Goodbye Yellow Brick Road Jar
High-Quality Chocolatey Marshmallow Treats
Mallow & Marsh Products Boast a Permissible Profile
Collaboration Football Beer Branding
The Carling Emirates FA Cup Can is Limited-Edition
Music Festival Vodka Branding
The Absolut Tomorrowland Limited Edition Bottle is Celebratory
Australian Beer Revamps
New South Wales' Tooheys Unveils its First Branding Update in Eight Years
Traditional Latin Dinner Campaigns
Rémy Martin Launches a New Campaign for Hispanic Heritage Month
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Iconic Candy-Covered Donuts
The Krispy Kreme M&M’s Collection is a First-Time Collaboration
Co-Creation Bottle Campaigns
H3NSY & John P. Dessereau Design a New Limited-Edition Bottle
Miniaturized Multicolored Candy Products
Skittles Littles Will Come in Two Packaging Options
Holiday-Ready Whisky Cocktails
Grant's Whisky Introduces Tailored Cocktails for the Holiday Season
Centennial Chocolatier Celebrations
Russell Stover Chocolates is Celebrating 100-Years of Treats
Americana Autumn Apparel
Coors Banquet and Brixton Debut a Merchandise Collection
Molecular Technology Whiskey Ranges
Stateless Whiskey Features Spirits Fine-Tuned in the Lab
Custom Candy Gifts
M&M's Flavor Remix Lets Fans Mix and Match Custom Assortments
Cheeky Splitting-the-Bill Campaigns
Stella Artois Launches the Vamos Marcar Campaign
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Milestone-Marking Relationship Maps
Lovecation Moments is the Perfect Valentine's Day Gift
Neon-Colored Portable Bottles
Stanley is Previewing its Upcoming 'Neon Collection' for Spring
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Legacy Brand Holiday Candies
The Hilco 2023 Holiday Collection Has New and Classic Flavors
Revamped Honey-Focused Brands
Honibe® Announces a New Brand Revamp for its Product Portfolio
Vibrant Non-Alcoholic Wine Labels
Kally Wines Boast New Labels for Its Non-alcoholic Beverages
Festive Value-Minded Retail Campaigns
The Spar BIG Deal of Christmas Campaign Launches This Month
Celebratory Pretzel Brand Initiatives
The Philly Pretzel Factory Celebrated Its 25th Anniversary
Branded Collaboration Candy Gifts
Edible Arrangements and M&M's Partnered for New Products
Festive Chip Campaigns
KETTLE Chips' Christmas Campaign Features 24 Days of Prizes
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic