These retailer brand experiences range from foodie-focused pop-up pantries to experiential toy shops that celebrate the holiday season. In addition to a pop-up holiday kitchen by Loblaws-owned lifestyle brand President's Choice, other notable examples include in-store selfie contests by the grocer's other sister brand Joe Fresh. In addition to being known for its chic and affordable fashion and beauty products, the evolving brand is also known for its memorable marketing.
While in-store selfie mirrors encourage Millennials to enter a contest when purchasing Joe Fresh clothes, similar examples like Walmart's holiday toy pop-up let visitors test in-store products within an experiential retail environment.
Other retailer brand experiences worth noting include Amazon's web-based menswear shop Franklin Tailored that gives online shoppers access to well-made and affordable suits that are conveniently delivered right to their door.
15 Retailer Brand Experiences
19
In-Store Selfie Contests
Joe Fresh Embraces Social Media to Focus on Word-of-Mouth Promotion
18
AR Toy Aisle Apps
Toys "R" Us' 'Play Chaser' App Brings Its Retail Store to Life
17
In-Store Beer Stations
LCBO Summerhill's Beer Experience Zone Spotlights Local Brews
16
Rapper Bodega Pop-Ups
A$AP Rocky's AWGE x Selfridges Bodega is Inspired by the Star's Home Town
15
In-Flight Streaming Launches
The Amazon on JetBlue Pop-Up Showcases the New In-Flight Media
14
Pharmaceutical Vending Machines
CVS Pharmacy is Launching a Wellness-Focused Convenience Machine
13
Sustainable Denim Pop-Ups
'The Denim Counter' Will Sell Everlane's New Denim Collection
12
Supermarket Wine Bars
This High-End Grocery Store Allows Customers to Stay for a Drink
11
Online Retailer Bookstores
Amazon Books Opened Its First Physical Store Using Online Data
10
Pop-Up Toy Shops
Walmart's Holiday Helper Toy Shop Lets Shoppers Test Out the Top Toys
9
Mobile E-Commerce Promotions
Sprint's Latest Phone Offer Includes a Free Amazon Prime Subscription
8
Speedy Grocery Services
Urbery's Grocery Delivery Brings Items to Your Home in a Matter of Hours
7
Retail Store Apartments
John Lewis Invites Consumers to Temporararily Live In Its In-Store Spaces
6
Branded Pop-Up Pantries
The President's Choice Pop-Up is Helping Consumers Prepare Holiday Meals
5
Grocery Shopping Chauffeurs
Uber and Loblaws Have Teamed Up to Offer Free Grocery Pickups
4
Store-Specific Payment Platforms
The Walmart Pay App Allows Customers to Purchase Goods In-Store
3
Musical Coffee Promotions
The Starbucks App Now Allows Customers to Discover In-Store Music
2
Candy E-Reading Incentives
'Candy Reading' is a Joint Initiative from Amazon Brazil and Nestle
1
Charitable Food Campaigns
The Latest Walmart Social Media Campaign Raises Funds for Food Banks
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Immersive Multi-Brand Beauty Pop-Ups
Sephora Partners with Amorepacific for 'Seoul in the City'
Experiential Luggage Events
The BÉIS Bloomingdale’s Takeover Featured a Human Claw Machine
Modern Festival Activations
American Express will Offer Card Members a Unique Coachella Experience
Playful Toy-Inspired Pop-Ups
The Jellycat Café Pops Up at Shanghai’s Plaza 66 to Revive Traffic
Luxury Bowling-Inspired Installations
Jacquemus Brings Flair with an Immersive Store Experience
Immersive Fashion Pop-Ups
SHEIN Launches Multi-Category Toronto Shopping Experience This Spring
National Holiday Marketing Campaigns
Revlon Debuted a Month-Long National Lipstick Day Celebration
Next-Gen K-Beauty Pop-Ups
MUSKAT Hosted a Five Day Immersive Experience in L.A.
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
Gen-Z-Focused AR Campaigns
American Eagle Launched an AE Jeans Try-on Haul Lens
Gen Z Storytelling Campaigns
Coach is Running the 'Explore Your Story' Campaign for Spring 2026
Luxury Menswear Apparel Pop-Ups
Louis Vuitton's Soho Pop-Up Showcases the Fall/Winter 2025 Vision
Nature-Inspired Coffee Boutiques
Nespresso Opens a Retail Location in Yorkdale Shopping Centre
Bakery-Themed Beauty Pop-Ups
Clarins' Sweet Spot Activation Celebrates a Decade of Lip Comfort Oil
Personalization-Focused Retail Concepts
Golden Goose Opens in NYC's Meatpacking District
Sensory Supermarket Pop-Ups
ALDI will Host a 'A Very ALDI Holiday' Pop-Up in NYC
Experiential Convenience Stores
FamilyMart Announced IP-Centered Store Experiences in Japan
Immersive Luxury Cosmetics Pop-Ups
Louis Vuitton Spotlights La Beauté Louis Vuitton
Nutrition-Forward Treat Shop Pop-Ups
Bloom Nutrition Hosted the Very Successful Treat Shoppe
Curated Store Concepts
A New Target Soho Store Opens in New York with Design-First Looks
House Party Pop-Ups
The Boots Beauty House Party Takes Guests Through a Beauty Routine
Bakery-Style Bodycare Pop-Ups
The Joonbyrd Joy Bakehouse Shares Treats & Product Samples
Vintage Streetwear Pop-ups
Kronenbourg 1664 Launched a Three-Day Immersive Fashion Experience
Design-Forward Concept Stores
Target SoHo is Immersive, Experiential and Shoppable
K-POP Group Retail Pop-Ups
The BLACKPINK Pop-Up Store Features Limited Edition Merchandise
Constellation-Inspired Luxury Pop-Ups
Chanel Ran the Winter Constellation Pop-Up in Toronto
Store Opening Celebrations
UNIQLO Launches Two Quebec Locations with Community-Focused Events
Korean Skincare Celebrations
Innisfree Canada Launches Matcha Mart Pop-Up In Toronto
Faux Food Pop-Ups
MoMA Design Store Unveils an Immersive 'MoMA Mart' Pop-Up for NYC
Immersive IP-Themed Stores
MINISO Opens Canada’s Biggest Store at West Edmonton Mall
Wishlist-Spotlighting Billboards
Sephora Canada Features Customer Wishlists on Holiday Billboards
Experiential Beauty Campaigns
Heathrow Airport Launched Immersive Beauty Experiences
Tailored Retail Experiences
Levi’s Reinvents Retail with NextGen Indigo Shopping Experience
Wintry Retail Activations
ASOS will Host a Winter Wonderland Pop-Up in SoHo
Multisensory Gourmand Pop-Ups
Lush's Café Gourmand Pop-Up Immerses Visitors in Cozy Scents
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
Community-First Beauty Hubs
The Immersive Club MAC Retail Concept Features Experiential Zones
K-Beauty Pop-Ups
Amorepacific and Sephora's Multi-Brand Launches in New York
Festival Fashion Denim Pop-Ups
A New Levi’s® Pop-Up Will Bring Festival Style to Old Montreal
Colorful European Retail Experiences
Marimekko Opens Its New Location in Paris
Community-Driven Shopping Experiences
A TikTok Shop Pop-Up is Coming to Westfield Stratford
Festive Snack Packaging Designs
Kellanova Debuts Its Seasonal Assortment of Snacks
Live Social Shopping Expansions
QVC® Announces New Brands That Will Join Its Roster in 2026
Gen Z Concept Stores
UO Insiders Insights Informed the UO x Glendale Store Experience
Annual Summer Pop-Ups
Dior’s Lucky Collection Enters Harrods with Starry Retail Experience
Immersive Video Shopping Experiences
ASOS Live Blends Creator-Led Content with Real-Time Shopping
Contemporary Experiential Retail Establishments
La Maison Générale is Beyond a Conventional Store
Foggy Self-Care Billboards
eos' Windows of Self-Care Let Passersby Interact with Unique Personas
Immersive Seasonal Beauty Pop-Ups
This Oriflame Pop-Up is Launching in the UK This Fall
Lab-Inspired Skincare Pop-Ups
The Ordinary Immersive Experience Tackles Skincare Misinformation
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Swedish-Style Kitchen Pop-Ups
IKEA House Warming Showcases Cooking & Eating Essentials
Mobile Beauty Retail Activations
Cardi B Debuts Beauty Truck for Her Haircare Brand
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Luxury Festive Campaigns
Bloomingdale’s Unveils Its 2025 Holiday Campaign
Festive Airport Pop-Ups
Urban Outfitters' Club Holiday Pop-Up Entices Gen Z Travelers
Elevated In-Store Experiences
Bath & Body Works Adapts its Store Designs to Appeal to Gen Z
Influencer-Driven Fashion Events
Pacsun Collaborated with Prominent Gen-Z Creators
Artistically Expressive Multi-Brand Stores
Sanjay Puri Architects Has Redefined Retail Design
Shoppable AR Villages
The Snapchat Winter Village Has Three Immersive Luxury Brand Boutiques
Health-Focused Interactive Pop-Ups
Ancient + Brave Ran the Live Bravely Pop-Up in California
Festive Skincare Pop-Ups
Byoma's Wonderlab Celebrates Skin Health and Barrier Innovation
Gen Z Soda Campaigns
Enjoy the Moment with a Coca‑Cola Targets a Generation That Wants to Unplug
Beauty-Centric Cafe Collabs
Velvet Vault x Brandor Coffee Teamed Up for a Two-Day Event
Holiday QSR Pop-Ups
Tim Hortons Unveils a New Pop-Up at the CF Toronto Eaton Centre
Silk-Forward Retail Experiences
The LILYSILK Concept Store in NYC Offers an Immersive Experience
Immersive Summer Pop-Ups
Guildford Town Centre Will Present the 'Spring Fling' Pop-Up Experience
Retail Expansion Strategies
UNIQLO Unveils New Toronto Location With Community Focus
Innovative Retail Partnership
Best Buy and IKEA U.S. are Partnering for a Strategic Retail Collab
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
CPG-Focused Innovation Launchpads
Albertsons Companies is Running Its Innovation Launchpad
Omnichannel Grocer Experiences
Instacart and Allegiance Retail Services Expand Their Partnership
Consumer-Driven Grocery Stores
The Waitrose Home of Food Lovers Concept Store is in Newbury
Luxe Parisian-Inspired Pop-Ups
The Longchamp x Constantin Riant Pop-Up is Uniquely Parisian
Flea-Market-Inspired Brand Experiences
CASEKOO Hosted a DIY Experience in Beijing
Hypermarket Sleepover Experiences
Carrefour's CarreNight Invites Customers to Stay the Night
Y2K Mall Pop-Ups
Vita Coco's Nostalgia Mall Pop-Up Revives 2000s Mall Culture
In-Store Beauty Bars
Walmart Beauty Bars Help Customers Discover Products & Test Samples
Production-Led Live Commerce Events
P.Louise Launches Get Unteddy With Me on TikTok Shop
Throwback Grocery Campaigns
Economic Nostalgia Inspired Instacart's Summer Like It’s ‘99
Holiday-Centric Retailer Campaigns
Saks Fifth Avenue is Running the Holiday Your Way Campaign
Holiday Retail Campaigns
Walmart's WhoKnewVille is a Seuss-Inspired World of Festive Cheer
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
Milk-Themed Mall Exhibits
The Care Corner by Milk Pop-Up is Coming to Yorkdale in November
Game-Themed Beauty Pop-Ups
Benefit Cosmetics' Beneland Shares Playful, Giftable Product Sets
Digitally Native Fragrance Stores
The Dossier Flagship Boutique Inspires Discovery & Education
Experiential Running Shoe Shops
House of SportsShoes Merges Digital Presence & Physical Experience
Seoul-Specific Personalized Retail Experiences
Monclos Unveiled a Brand Experience Space in Seoul
Brand Refresh Campaigns
The 'Walmart. Who Knew?' Campaign Challenges Retail Perceptions
Beauty-Branded Holiday Markets
L'Oréal Paris Partners with Toronto's Distillery Winter Village
Novel Multi-Brand Retail Experiences
Lightspeed Commerce Debuts Multi-Brand Shopping and Ordering
Subway Station Fashion Takeovers
Reitmans Hosts its Spring 2026 Lower Bay Station Preview
Refreshing QSR Store Designs
The Jamba 'Hello Sunshine' Store Prototype is Cohesive
High-Energy Retail-Focused Experiential Tours
Nitro Circus & Genuine Dickies Debut a 12-City Tour
Nostalgic Branded Pop-Up Events
AriZona Iced Tea Launches a New York City Pop-Up Event
Compassion-Focused Retail Concepts
Mrs. Meyer's Clean Day is Running a Compassion Store in Toronto
Cross-Brand Shop-in-Shops
The IKEA in Best By Pilot Shares Inspirational Kitchen & Laundry Setups
Playful Tokyo Pop-Ups
Duomart Introduces a Themed Convenience Experience in Tokyo
Gamified Grocery Activations
The Asda Check-Out Challenge Leveraged a Nostalgic Game Show Format
Retailer-Branded Holiday Apparel
7-Eleven's New Seasonal Merchandise is Themed Around Christmas
Curated Resale Storefronts
eBay's The NYC Edit Storefront Shares Tastemaker Selections
Direct-to-Consumer Storefront Debuts
William-Sonoma’s GreenRow Opens a Physical SoHo Store
Peer-Powered Gifting Initiatives
indu and SoPost Encourage Customers to Share Samples with Friends
Social-First Beauty Retailers
Sally Beauty Joins TikTok Shop
Trendy Private Label Launches
Kroger Unveils a Variety of Elevated Options for its Private Label
Nationwide Digital Grocery Experiences
ALDI U.S. Partners with Instacart’s Storefront Pro
Experiential Clog Stores
The New York City Crocs Icon Concept Centers on Personalization
Compact In-Retail Designs
IKEA Shop-In-Shop Adds Home Planning with Tech in a Compact Space
Market-Inspired Pop-Ups
La Plaza Johanna Ortiz Brings Colombian Warmth to Paris in New Pop-Up
Expanded Tech Marketplaces
Best Buy Unveils a Digital Marketplace with New Possibilities
AI-Powered Sampling Experiences
Swish is Revolutionizing How Consumers Try New Products
Interactive Beauty Destinations
Superdrug Beauty Playgrounds Inspire Fun & Product Discovery
Interactive Retailer Screen Installations
Looma Deploys Its In-Store Digital Media System at BJ's
Modernized Retailer Campaigns
Staples Canada Has Reintroduced Its That Was Easy Campaign
Festive Fairytale Campaigns
Boots' Gift Happily Ever After Celebrates Meaningful Gifting
Women-Focused Curated Pop-Up Experiences
tm:rw Introduces the Bloom Pop-Up Concept Until April 15
In-Store Creator Commerce
Mac Cosmetics Turns Retail Employees into Live-Streaming Creators
Events-Focused Retail Spaces
The Brick Spot from LEGO Group Features Interactive Party Elements
Retailer Music Festival Partnerships
7-Eleven and Live Nation Have Partnered for Festival Season
Festival-Themed Retail Snack Campaigns
Kellanova Announced Flavour Fest ’25 in the UK
Experiential Sock Pop-Ups
O2's Not a Sock Shop Shared Designs Reflecting Priority Experiences
Young Consumer-Focused Store Redesigns
Auntie Anne's Presents a Contemporary Updated Aesthetic
Year-Long Pop-Up Stores
Monte & Coe Opens a Store in Toronto's Distillery District
Christmas Retail Delivery Campaigns
The Debenhams Delivered Campaign Was Created by Exposure
Christmasy Customer-Rewarding Retailer Campaigns
The One Stop 2025 Christmas Campaign Gives Back
Interactive Store Hubs
The Samsung Experience Store at Scarborough is a New Hub for Tech Lovers
Shoppable Mascot Homes
Pillsbury's Mascot is Inviting Fans into His Modern Doughhouse Revival
Cherry-Themed Bar Pop-Ups
Phlur and Space NK are Treating London to an Experiential Activation
Breakfast Brand Digital Platforms
Kellogg’s Town Engages Fans in an Entertaining and Personal Way
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Charitable Holiday Retail Programs
Meijer Distributes Financial Gifts to Shoppers and Employees
Strategically Revised Retail Concepts
The Zellers Retail Brand is Being Re-Established in Canada
Local Shop Portrait Campaigns
Coca-Cola Highlights Bosses Campaign Celebrating 125 Years in UK
Boutique Grocery Makeovers
This Women’s Clothing Boutique is Charming and Thoughtful Design
Brandless Packaging Campaigns
McDonald’s Tested a Name-Free 'Famous Order' Promotion
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Festive Product Launch Events
Love Magenta announces a 10-day Christmas launch event
Discovery-Led Beauty Zones
Watsons Launches BeautyVerse And Jubilee Wellness Corners
Retail Conversation Marketing Campaigns
Tesco Launches 'Need Anything From Tesco' Platform