There is no doubt about it: Society loves the booty, and these 12 asstastic innovations prove it. This gallery will show you a range of bizarre, sexy and funny inventions and unique ideas that all have to do with the rump.
From butt cleavage fashion to fart pads, crack piercing spankvertising and more, it’s all here and it’s all about the behind!
Implications - Pop culture tends to romanticize and celebrate specific body parts, fueled largely by celebrities and our tabloid culture. The posterior has been the subject of several designs and innovations in every segment. Companies can take advantage of this opportunity by similarly highlighting the rump in cheeky ad campaigns.
31 Asstastic Innovations
From Butt Cleavage Fashion to Fart Pads & Faux Booty Cracks:
Shelby Lee Walsh — Jun 8, 2009 — Naughty
31
Butt Cleavage Fashion
Posterior-Revealing Lingerie
30
Georgio Armani's New Butt
David Beckham Underwear Model
29
Assvertise / Assvertising
Exactly What You Think: Everything is a Billboard
28
Butt Crack Piercing
Barbells for Backs
27
Harry Potter Bares His Butt, Controversy Ensues
26
Kodak Uses Assvertising
When Film Dies, So Do Your Ad Standards
25
When Butt Implants Go Wrong
Woman Bummed After Surgery
24
Bra For Your Bum
Sweet Cheeks Works Like A Bra To Boost Rear
23
Assvertising Your Number
Che Magazine Ad
22
Faux Butt Cracks
Hussein Chalayan Creates a Plunging Dress for Fall 2009
21
Bubble Butt Undies (UPDATE)
The Flashback for Men
20
Buttless Pantyhose
American Apparel Teeters on the Edge of Stylish & Fashion Faux Pas
19
Bum Covers Hide Your Thongs
Hip-T
18
Up Your Boss's Assvertising
Brilliant Job Hunting Ad
17
Butt Cleavage for Men
Rufskin Denim By Pouches and Coats
16
Bangkok Butt Enhancements
Rear Boosting Thai Surgery
15
More Assvertising
Gene Simmons Promotes Show at the Hard Rock
14
Billboard Assvertising
5 Examples
13
Embossed Bums
Ninette van Kamp's Jeweled Undies Put Glass on Your Asset
12
In-Store Butt-Cams
Scrutinize Your Own Rear View
11
Assvertising Denim
Zero Degree Slim Fit Jeans Imprint Your Skin
10
Celebrity Butt Plugs?
George W Tush
9
Spankvertising
Massad Magazine's Branded Butt Paddle Ad Campaign
8
Busts for Your Butt
The Bean Burrito Stool
7
Fart Pads
The Subtle Butt Gas Absorber
6
Assvertising Recycled Tissues
Silk Soft's Danish Guerrilla Campaign Is Pretty Crappy
5
Frozen Buttmobiles
The ‘Slicer' Is A Giant Ice Cube Tray That Turns Into Barrels of La
4
Consumer-Created Assvertising
Voyages Ad
3
Seat Lifts and Separates Bum Cheeks
Ayur Chair
2
Eco Butt Backpack
The Back Peach
1
Cheeky Eco Assvertising
WWF Flashes Asses to Reach the Masses
Related Ideas
Adaptable Sequin Dresses
Adobe Debuted Project Primrose at Adobe Max 2023
Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
Sour Candy Challenges
1UP Candy's Kit Challenges Sour Candy Fans to Keep a Straight Face
Progressive Fabrication Footwear
Assa Studio Limited Launches the Evolve Footwear Capsule
Illusory Doll-Like Heels
Louis Vuitton's Illusion Boots are Cleverly Shaped and Hand-Painted
Actress-Approved Swimsuit Ranges
The Pamela Anderson x Frankies Bikinis Collection Arrives May 4
Cozy Wearable Bean Bags
Rakuten Joins Takikou Sewing to Design a New Cushioned Dress
Candy Bar-Inspired Backpack Designs
Sprayground Collaborates with Reese's on a Decadent Backpack
Retro Shapewear Swimsuits
Bumpsuit's Shapewear Swim Sculpts and Supports the Body
Adorned Bra Bands
BAXXE Makes Bra Bands That are Meant to Be Seen, Not Hidden
Teddy Bear Outerwear
Build-A-Bear Cuddly Couture Shares Cozy, Warm Styles
AI-Generated Swimsuit Campaigns
Undiz Launches a New Campaign with AI-Generated Models
Dramatic Textural Joint Sneakers
FENTY and PUMA Collaborate on the Avanti Pony Hair Shoe
Cartoon-Themed Apparel Collections
This 'Teletubbies' Apparel Collection is 90s and Y2K-Inspired
No-Show Underwear Collections
Siella's No-Show Capsule is Ultra-comfortable and Stretchy
Snack-Stashing Boots
Pringles x Crocs Collaborated on Footwear Inspired by Crisps
Puffy Marshmallow-Inspired Shoes
Jet-Puffed's S’mores Shoes are Reminscent of the Sugary Treat
Functionally Fashionable Mobile Accessories
These MOFT Mobile Accessories Debuted at CES 2023
Plastic-Heavy Fashion Campaigns
Anonymous Club and PUMA Debut a New Collaboration
Maternity Clothing Pop-Ups
Bumpsuit Created a Pop-Up Pod for Its First Physical Retail Presence
Soda-Branded Sweatsuit Merch Lines
poppi Launched a Stunningly Playful & Stylish Sweatsuit Line
Repurposed Sustainable Apparel
Toast Launches a Collection of "Creatively Repaired" Garments
Rubber Foundation Plaster Sneakers
AIREI Joins Forces with ASICS on a Repurposed ASICS GT-2160
Cheesy Snack-Inspired Footwear
Cheetos Works with PUMA on the Scoot Zeros Sneakers
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Chic Tech Organization Bags
The Faire Collective Atlas Urban Messenger Keeps Devices Secure
Medical Boot-Representing Footwear
Rick Owens Continues to Grab Attention with the Walking Boot
Airy 3D-Printed Boots
Rains' Puffer Boot Debuted at Paris Fashion Week
Caribbean Couture Fashion Collections
BITTER Delivers a Playful Spring/Summer 2024 Capsule
Playful Modular Mops
Staff and Clorox Created a Colorful Wet Mop with Rubber Hat Topper
Destigmatizing Period Comical Kits
ModiBodi and Justyna Green Relaunch the First Period Kit
Snack-Holding Suit Accessories
Hot Pockets Square Arrives Ahead of Prom Season
Romantic Size-Inclusive Intimates
Gabi Gregg Unveils a New Intimates Capsule with Playful Promises
Pinkish Toy-Inspired Tech Products
The Caviar #Barbiecore Collection is Opulently Pink
Perforated Dynamic Cartoonish Boots
MSCHF and Crocs Unveil a Dramatic Yellow 'Big Red Boot'
Purposefully Stained Luxe Trousers
JORDANLUCA Unveils the Bizarre Pee Stain Denim Pants
Undone Luxury Fashion
AVAVAV FW23 Ripped Clothing Right Off of the Runway
Sneaker-Inspired Phone Cases
Urban Sophistication Introduces 'The Kick Case' in Three Colorways
Scent-Inspired Streetwear
The Fresh af Collection Shares Styles That Celebrate 25 Years of Febreze
Printing-Inspired Footwear
Taylor Tabbs Re-Imagines the Converse Mid-Tops with HP Aesthetics
Fantastical Hyper-Utility Fashion Liness
Outlier's Fall 2024 is Titled IDEAS 7 - Dirty Dirty Jobs
Bathroom Hygiene Kits
Saintly Stands Out in the Hygiene Industry with Its Heavenly Butt Kit
Cancer-Symptom Detecting Bras
Love & Nudes Joins McCann Toronto on the Stage Zero Capsule
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Outlandish Bear-Inspired Pants
Doublet's 'The Bear Carrying on You' Faux-Fur Trousers are Insane
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Furry Avant-Garde Shoe Designs
Doublet Collaborates with SUICOKE and Vibram on the FUTON-LO
Curve-Friendly Swimwear Collections
House of Sunny's New Swimwear Collection Features Bigger Sizes
Ultra-Luxurious Après-Ski Boots
Gucci and Adidas Drop Eye-Catching Luxury Après-Ski Models
Taboo-Breaking Sexual Wellness Melts
Foria Debuts a New Product—the Booty Melts
Attachable Candy-Shaped Pockets
The Christian Cowan SS 24 Collection Features Oversized Pockets
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Graphic Luxurious Accessory Collabs
Anti Social Social Club's SS24 Boasts Premium Collaborations
Bold Soda-Themed Intimates
Parade x Coca-Cola Unveil a New Collection of Colorful Intimates
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Stealthy Baggy Textural Boots
Loewe Presents a Black Colorway of the Toy Boot for the Season
Sexuality-Exploring Artful Exhibitions
Faye Toogood Explores Sensuality with the Rude Arts Club
Potato Chip-Brand Streetwear Series
Ruffles Breaches into New Realms with the RidgeWear Series
Whimsical Inflatable Sneaker Concepts
UV-Zhu Uses Daily Objects for His Nike Concept Sneaker
Expansive Halloween Pet Collections
The Petco 'Bootique' Halloween Collection Has Options for All
3D Contouring Boxers
Manmade's THE BOXER BRIEF Offers Premium Comfort and Fit
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Flappy-Tongue Collaborative Footwear
BOTTER and Reebok Join Forces on a Unique Football Shoe
Hotel-Themed Lingerie Capsules
Fruity Booty Unveils the New Summer 'Hotel Vesuvius' Collection
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Smart Stride-Sssisting Wearables
Hurotics H-Fit Fixes Your Stride for Training Athletes
Bubble Wrap-Inspired Luxury Bags
Bottega Veneta's Cabat Bag is Extravagant and Cheeky
Doll-Inspired High Heels
The Fantastic Plastic Foot Shoes are Shaped Like a Doll's Tip-Toed Foot
Sneaker-Resembling Puffy Slippers
adidas Launches a New Set of Cozy Puffylette Shoes
Figure-Hugging Leather Swimwear
SKIMS Debuts its Sleek Swimwear Collection Made with Faux Leather
Storage-Equipped Restaurant Chairs
The RACK Chair Design by Zhiyuan Fang is Multifunctional
Futuristic Collaborative Fall Footwear
BOTTER and Reebok Present New Designs at Paris Fashion Week
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Humorous Period Care Campaigns
Thinx's New Period Underwear is Introduced in an Ad by OBERLAND
Leak-Proof Intimate Collections
Knix Introduces the Sexy Mesh Capsule with Gabrielle Union
Pocket-Adorned Slip-On Footwear
Vault by Vans and Nicole McLaughlin Launch a Capsule Together
Smart Bulbous Seating Solutions
Mobella Designs the Comfortable Buffo Seating Collection
Leak-Resistant Shapewear Shorts
The Proof Smoothing Short is Comfortable and Minimalist
Square-Toe Perforated Footwear
Crocs and atmos Tokyo Create the Crocs Blunt Toe Clog
Inclusive Swimwear Collections
Onewith Swim Boasts a Patent-pending Design
Underarm Celebration Initiatives
Dove's #FreeThePits Challenges Stereotypes and Boosts Confidence
Cartoon-Like Perforated Boot Designs
MSCHF Unveils its New Collaborative Crocs Boot
Cozy Cushion-Resembling Luxe Clutches
JW Anderson Presents the Cushion Clutch Bags for FW23
Luxurious Branded Undergarments
The New Prada Underwear is Meant to be Worn on Its Own
Charismatic Traditional Spring Fashion
Charles Jeffrey LOVERBOY Drops STATANT PASSANT RAMPANT
Animal Kingdom-Inspired Sneakers
Balmein Releases the Slick B-EAST Sneaker Collection
Retro 3D-Printed Bags
Coperni's CD-PLAYER Swipe Bag Resembles a Portable Music Player
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Trans Kidney Health Ads
Africa Creative's Ad Sheds Light on Trans Community's Kidney Health Burden
AI-Powered Denim Catalogs
Salsa Jeans Implemented MySize's Smart Catalogue to Improve Fit & Sizing
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Mechanical Posterior Support Wearables
The Conceptual 'WIBS' Wearable Back Support is Adjustable
Sculpting Shapewear Additions
YITTY Debuts a New Inclusive Shapewear Collection Called 'Ultralift'
Campy Wearable Seats
The Sweet Seat is a Stylish, Comfortable Solution for Commuters
Teen-Focused Period Underwear
Proof Debuts the Teen and Tweens Reusable Period Underwear
Active Period Underwear
PUMA x Modibodi Supports Maximum Protection and Performance
Chinese Erotica-Inspired Spring Fashion
Chet Lo Presents a New Collection for SS24 During LFW
Stylish Pet Pads
PUPIBOO's Pee Pads are Style-Conscious and Washable
No-Nonsense Snack Puffs
FFups Makes "Not Healthy Tasty Tubes"
Healthy Intimate Skincare Brands
ASSET by Chad O’Connell is a Brand that Commits to Butt Wellness
Unorthodox Footwear Designs
The Wacky Pack Footwear Project by Ye Shen Includes Three Styles
Testicular Cancer Awareness Boxers
SAXX Supports Testicular Cancer Awareness
Celebrity-Backed Bag Campaigns
Coach Debuts the ‘In My Tabby’ Campaign with Celebrity Inspiration
Equestrian-Inspired Luxe Boots
Gucci Presents its New Harness Boots Joining the SS23 Range
Dynamic Luxe Padlock Boots
JW Anderson Presents the Padlock Ankle Boot for FW23
Retro Italian-Inspired Fall Fashion
Martine Rose's FW23 Collection is Sexy, Very Sexy
Anniversary-Celebrating Pop-Up Stores
Random Studio Creates the Bodyscape Installation
Marshmallow-Inspired Puffer Jackets
Baileys Teams Up with Jason Rembert for New Puffer Launch
Marshmallow-Inspired Puffer Jackets
Baileys Launches a Puffer Jacket with Jason Rembert
Sustainable Futuristic Fall Footwear
Ancuta Sarca Presents a New Dynamic Range for FW23
British Vintage-Tinged Streetwear
Yardsale Presents its Latest Collection of Retro Looks
Girlhood-Inspired Clothing Drops
Peachy Den's 'Sweet Cheeks' Collection Pays Homage to Girlhood
Artist-Designed Leather Boots
Dr. Martens Launches a New Boot Silhouette with Artist Loveis Wise
AI-Generated Phone Accessories
PopSockets Launches a New AI Artwork Designer and Giveaway Contest
Inflatable Spring-Ready Latex Clothing
HARRI's SS23 Capsule of Latex Apparel is Available Now
Revived Nostalgic Puffer Jackets
Baby Phat is Bringing back its Iconic Puffer Jacket
Comedic Gut Health Campaigns
The Gut Gap by MiraLAX Brings Awareness to Millennial Women's Health
3D-Printed Dynamic Couture Fashion
Balenciaga's Latest Couture Collection Highlights Armour
Street Art-Adorned Perforated Footwear
Crocs Joins Futura Laboraties on a New Set of Shoes
Retro Social App Devices
Edwar Banquet Designs the Retro Instagram Gadget with a Console Shape
Unpredictable Spring-Centric Fashion
Y/Project Presents a Look at its New Capsule for SS24
Internet-Inspired Glitchy Denim
Barbie Ferreira Debuts a Collaboration with Denim Brand Levi's
Uplifting Underwear Capsules
Monki and BDDF Released a Limited-Edition Underwear Line
Experimental Fall-Centric Fashion Capsules
Acne Studios Presents its New Capsule for FW23
Optimized Baby Onesizes
Tabeeze's Bottom-Up Bodysuit Makes Changing Babies Easier
Cargo-Honoring Fashion Campaigns
Peachy Den Highlights its Mimi Cargo Pants in a Campaign
Litter-Reducing Bitcoin Progams
Swedish City Malmö Introduces a Buttcoin ‘Crypto’ Program
Playful Language App Campaigns
Duolingo is Not Taking Any Excuses to Miss Learning Lessons
Zebra-Inspired Jacquard Sneakers
Rick Owens and Converse Joins Forces on the TURBODRK Chuck 70
Activism-Themed Custom Upcycled Shoes
tareet Delivers Custom ASICS for the APOC Store
Bold Body-Hugging Shapewear
The YITTY Spring/Summer 2023 Campaign Shows Off the Latest Styles
Stool-Inspired Design Exhibitions
Daisuke Motogi Presents the Hackability of the Stool Show
Puffed Futuristic Collaborative Footwear
Rains and Zellerfeld Join Forces on the Puffer Sneaker
All-Terrain Versatile Boots
CODDI is Revolutionizing Adventure Footwear with Its New Offerings
Cartoon-Inspired Sneaker Collections
Puma Launches Spongebob Squarepants-Themed Sneaker Collection
All-Black Touring Burlesque Companies
The Sweet Spot Embraces a Unique Approach to Performance Art
Gritty Rodent-Inspired Boots
The Ratboot by Uncommon Creative Studio is Bold and Oversized
Comfortable Fitness-Inspired Scrubs
Fabletics Unveils a New Range of Activewear Scrubs
Body Sculpt Pocket Leggings
Activewear Brand Franka Launched New Leggings
Sweat-Themed Comedy Specials
Secret Clinical Deodorant Hosted a Live Comedy Special