There are a lot of people who love to watch sports, but there are also a lot of people who like to keep up with the news about the World Cup on Twitter at the same time. Unfortunately, when you're preoccupied with your phone, sometimes this can mean you miss out on pivotal moments in the game, including goals.
To help World Cup fans tweet and watch at the same time, GamaTV created 'Aquí Hay Selección,' a Twitter application that allows users to automatically share when a goal has been scored. After giving the app authorization, Aquí Hay Selección asks Twitter users to choose a particular team to support, which turns them into the source where other World Cup fans can keep tabs on the score.
Stats for Goal-Tweeting Soccer Campaigns
Trending: Older & Warm
Research: 730 clicks in 89 w
Interest: > 3 minutes
Concept: "world Cup On Twitter"
Related: 59 examples / 45 photos
Segment: Males, 12-35
Comparison Set: 21 similar articles, including: automatic tweeting couches, sleek jersey packaging, and facebook-controlled foosball tables.
Goal-Tweeting Soccer Campaigns
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