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Hyper-Targeted Gummy Vitamins

The vitafusion Goodness Supplements Come in an Array of Options

— March 3, 2020 — Marketing
The new vitafusion Goodness supplement range has been unveiled by the brand to help offer consumers a hyper-specific lineup of products that will support their overall health and wellness. The lineup includes gummies that are formulated with specific needs in mind: this includes women's health, men's health, kids health and an array of single-vitamin products that will support overall wellness. This includes melatonin for sleep, vitamin B-12 for energy and more with each of the products produced using renewable energy and even packaged in recyclable packaging.

The vitafusion Goodness supplement range was spoke on by Marketing Director at vitafusion Michael Vercelletto who said, "Our vitafusion Goodness line builds on existing vitafusion brand success by offering an innovative product that meets two key values for our consumers: a healthy lifestyle and respect for the environment. Or what we like to say, ‘Good for You. Good for the Earth. We’re pleased to offer our delicious new vitafusion Goodness line of vitamin supplements to health wellness-focused consumers looking to take a more mindful approach to their nutrition and overall wellness plans."
Trend Themes
1. Hyper-targeted Gummy Vitamins - The vitafusion Goodness supplement range offers hyper-specific gummy vitamins formulated for specific health needs.
2. Renewable Energy Packaging - The vitafusion Goodness supplement range is packaged using renewable energy, presenting an opportunity for the packaging industry to adopt eco-friendly practices.
3. Mindful Nutrition - Consumers seeking a more mindful approach to their nutrition and overall wellness plans are driving the growth of the vitafusion Goodness supplement range.
Industry Implications
1. Nutraceuticals - The hyper-targeted gummy vitamins from vitafusion Goodness represent a disruptive innovation opportunity within the nutraceuticals industry.
2. Renewable Energy - The use of renewable energy in manufacturing and packaging the vitafusion Goodness supplement range presents disruptive innovation opportunities in the renewable energy sector.
3. Sustainable Packaging - The recyclable packaging of vitafusion Goodness vitamins highlights the potential for disruptive innovation in the sustainable packaging industry.
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