Mountain Dew's Backcountry Boarding is an Epic Virtual Sports Experience

By: Laura McQuarrie - Mar 9, 2015
References: mountaindew & digitalbuzzblog
To coincide with the start of the Burton US Open, Mountain Dew launched a virtual sports experience for those who aren't able to kick up fresh powder of their own. The Backcountry Boarding experience follows the adventures of Danny Davis, Scotty Lago and Jack Mitrani down the side of a snow-capped mountain in Utah, making you feel as though you're along for the ride as one of the members of the Dew Crew.

When viewed with a Samsung Gear VR Headset on the Milk VR platform, a Time Warp feature is unlocked, making it possible to move backwards in time and see certain parts of the virtual sports experience again. Combining high-energy snowboarding with cutting-edge virtual reality technology, Mountain Dew's video experience appeals to anyone who is seeking a new thrill.