Tryvann Bus Stop Ad Snows When Ski Conditions Are Stellar

By: Marissa Brassfield - Mar 24, 2009
References: toxel & i.gizmodo
This snowing billboard for Norway's Tryvann Winter Park ski resort is both interactive and informative. When it's snowing at Tryvann, a timely SMS triggers fake snow inside the billboard, alerting passersby of the ideal weather conditions and reminding them that it's time to take a mini vacation to the slopes.

When the snow at Tryvann Winter Park stops, an SMS similarly stops the flow of faux snow inside the billboard.

Implications - **Some of this makes no sense. :P Check out your last 4 words lol

Interactive product displays like this snowing bilboard are totally eye-catching and undeniably smart. Businesses who can create product displays that utilize technology while showing off a product's value to consumers can appear memorable and have consumers itching to consumer.