Restaurant Technology at Richtree Natural Market Enriches Experiences

By: Laura McQuarrie - Jan 8, 2016
References: retail-innovation
From the time that consumers arrive at Natural Market Restaurants and are greeted by a virtual hologram named Mrs. Green, it's clear that this is one eatery that's implementing cutting-edge restaurant technology. Beyond its high-tech welcoming system, the restaurant also creates an engaging dining environment with a 23-foot video mural and an interactive gaming area for kids that responds to gestures.

Entertainment aside, Natural Market Restaurants also implemented a number of practical solutions to improve the ordering and dining experience. The restaurant implemented all-digital menus, which are instantly updated to reflect any changes. One of the best innovations of all are the easy and intuitive touchscreen self-ordering kiosks that let consumers skip lines and pat at their own convenience.

Beyond simply creating a more streamlined way to purchase food, Natural Market Restaurants has been successful at making the entire journey experiential.