Pop Acne and Wax Back Hair in This AACS Campaign

By: Vincent Salera - Published: Feb 21, 2009 • References: adsoftheworld
The American Academy of Cosmetic Surgery wants you to be part of their message. One ad has you bursting bubble wrap simulating acne. The other ad has you peeling off Post-It notes with hair printed on the back to simulate waxing. These interactive ads are pure genius.

The interactive ads for the American Academy of Cosmetic Surgery were created by advertising agency Impact Plus, Dubai, UAE with creative direction by Paul Fayad and Sonny Guzman. The copy was written by Leslie Mendonca. Stats for Interactive Plastic Surgery Ads Trending: Older & Average
Research: 13,439 clicks in 379 w
Interest: 3.9 minutes
Concept: Interactive Plastic Surgery Ads
Related: 36 examples / 28 photos
Segment: Females, 18-55
Comparison Set: 13 similar articles, including: interactive bubble wrap ads, 15 hands-on interactive ad campaigns, and interactive animal posters.