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In order to promote Ogawa Massage Chairs and their excellent massages, ad agency Grey Kuala Lumpur came up with this cool guerrilla campaign idea. Life-sized stickers of a man laying face down were strategically placed on stairways around Kuala Lumpur, creating the illusion that the person is receiving the famous Ashiatsu “foot” massage. The ads were photographed by Studio DL with executive creative director David Sin and art director Andrew Fong. References: coloribusFiled In: |
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Ayman Helweh
