#1 in Trends Become a Trend Hunter:   Login or Join Now   Add a Trend
Trends Logo
   ALL    Tech    Fashion    Sex    Pop Culture    Celebs    Ads    Business    Eco    Art & Design    Life    Luxury    Science    Bizarre   More [+/-]
Ayman HelwehAyman Helweh
 2,236 Trends
9,084,000 Views
2,641 Comments
Rockstar

SUBSCRIBE
Twitter Trends
Facebook Trends
Trend Report Newsletter
Trend Hunter TV
Trend Hunter Mobile
Trend Hunter RSS

Creepy Painvertising Edit
Nycomed’s Agony Campaign

Digg this TrendStumble this TrendShare this TrendEmailthis TrendEmbed This TrendShare This Trend


Creepy Painvertising
Nycomed’s Agony Campaign
Creepy Painvertising - Nycomed’s Agony Campaign (GALLERY) 2
Creepy Painvertising - Nycomed’s Agony Campaign (GALLERY) 3
7
Related
Photos

Creepy Painvertising - Nycomed’s Agony Campaign (GALLERY)
Nycomed’s Agony Campaign
 Published: Dec 13, 08
Comments: 1 Views: 3,747

Typical breakthrough cancer pain episodes strike many times a day, peak within minutes and last for about a half hour. Nycomed is developing a new way to help patients gain better control over these episodes and lessen their pain and agony.

In order to promote their intranasal analgesic delivery system designed to closely match typical breakthrough cancer pain episodes, Nycomed collaborated with Sentrix Global Health Communication on a series of ads that illustrate the agony people endure when they suffer from these breakthrough cancer pain attacks.

Advertising Agency: Sentrix Global Health Communication, Creative Directors: Clayton Love, Silvana Vescovi, Copywriter: Clayton Love, Art Directors: Silvana Vescovi, Marco Adelfio, Nathalie Garcia. Photographer / Illustrator: Restyle (adsoftheworld)

References:  adsoftheworld

Filed In:  marketing,  print






Related


Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Creepy Painvertising or comment about Nycomed’s Agony Campaign.

Favorited by Sandra Winn on Dec 13, 08
Heather Hobson on Dec 13, 08  142 Trends   16 Comments
Ick, that really is creepy.
Heather Hobson on Dec 13, 08  142 Trends   16 Comments 0


Welcome Back!

New? Sign-up FREE [+/-]

Username
Remember Me!
Password
Forgot your password?

Become a Trend Hunter

Already a Member? Log in HERE [+/-]
Username &
Portfolio URL		 TrendHunter.com/
Full Name
Password
Password Confirm
E-Mail Address
You will be sent a confirmation e-mail to complete registration.

 Subscribe to our FREE Weekly Trend Newsletter
         Privacy by SafeSubscribe
 I agree to the Terms of Service

Terms of Services

All messages posted at this site express the views of the authors, and do not necessarily reflect the views of the owners and administrators of this site. By registering at this site you agree not to post any messages that are copyright violations, obscene, vulgar, slanderous, hateful, threatening, or that violate any laws. We will permanently ban all users who do so.

We reserve the right to remove, edit, or move any post for any reason. Our terms of service are subject to change without notice. Potential changes could relate to the layout, content, and / or revenue sharing. Content added to Trend Hunter may be edited before publication and becomes property of Trend Hunter Inc. Trend Hunter Portfolios could be removed or banned at any time, which could occur due to copyright violation, click fraud, abuse of any of our rules or for any other reason.


Submit the word you see below:




TREND HUNTER is the world's largest trend spotting and cool hunting community. It is an explosion of cool trends and ideas, fueled by a global network of trend spotters and cool hunters. By tracking the evolution of cool, Trend Hunters stimulate creativity and generate breakthrough ideas.

About Us   Journalim Internships   Trends   Trend Reports   Tools   Store   RSS (98 Flavors)   Innovation Keynotes   Exploiting Chaos   Terms of Use   Tips / Contact     Join
0.4979 - Hosted by web3
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.
Creepy Painvertising