This M&M’s Chocolate teaser ad offers a peek at what is to come for the 2014 Super Bowl. The short 25-second teaser starts off quite upbeat, with Yellow the M&M recording himself busting some serious moves. But the music he’s dancing to is cut short and Yellow falls over after being shot with a tranquilizer dart. Shortly after, an ominous hand wearing a black glove comes onscreen, showing a hand-written message that reads: "find out what happens to Yellow 2/2/14."
The full 30-second M&M’s Chocolate commercial is set to air during the first half of the Super Bowl, so thankfully there won’t be too much of a wait to find out what’s happened to Yellow or who is behind this abduction.
Stats for Kidnapped Candy Commercials
Trending: Older & Popular
Research: 6,667 clicks in 121 w
Interest: > 3 minutes
Concept: Mm Chocolate
Related: 94 examples / 72 photos
Segment: Males, 12-35
Comparison Set: 34 similar articles, including: diy football bingo cards, football-infused fashion shoots, and finger-licking chip commercials.
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