Mike L Perry Creates Identity for Speakeasy Wine

By: Jamie Danielle Munro - Published: Apr 30, 2012 • References: blog.popflys and lovelypackage
Mike L Perry was given a name and a product, and came up with an entire identity for a fictional wine titled Speakeasy. The result is enticing and clever, as his branding evokes a strong sense of nostalgia for the early 1900s.

Perry came up with the idea to attach two faces to the brand: a couple of cops that don't abide completely by the law. This attachment automatically gives the Speakeasy design an edge and association with a time when alcohol was scarce, and also in high demand. The illustrations are also done in a nostalgic manner, with dark shading and black bars across the eyes to keep their identity unknown.

Hopefully the wine tastes as good as the great branding done by Perry.