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Bianca BartzBianca Bartz
On: Sep 28, 07
4,210 Trends
2,800 Comments

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McDonalds India Uses Baby Ronald Edit

Scaring Customers Away?




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McDonalds India Uses Baby Ronald - Scaring Customers Away? (VIDEO)
Scaring Customers Away?
6,210 Views - Click for Larger Image

I have an extreme phobia of clowns, so this McDonald’s India ad seriously has me rattled. I’m not sure what the point is, but it was featured on Advertising Age, and I can’t get the image out of my head.

As they put it over at AdAge, “Consider this a Hindu’s revenge for all those hamburgers you’ve eaten. I don’t know if this qualifies as an icon, but the poster child for McDonald’s in India should have been thrown out with the bathwater.”

I second that! It was featured in an article about the most creepy advertising icons according to the sites readers.

Unfortunately (or fortunately in my case), the video doesn’t feature the creepy baby Ronald, but it is another glimpse into Indian marketing for McDonalds. Check it out!

References: adage

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