This Kids' Snack Packaging Showcases Drawings Created by Children

By: Laura McQuarrie - Feb 5, 2015
References: marcandfisa & packagingoftheworld
This creative kids' packaging for Society with a Natural Taste #1 was created by designer Nina Itov, with help from some kids.

The snack box packaging features a vibrant scheme that shows off the flavorful fruit snacks with the "colors of Crayons." On the boxes, fruits and vegetables are animated with drawings that were actually created by children, giving the boxes an authentically whimsical and imaginative aesthetic. Some of the scenarios that are depicted on the boxes include bananas holding parsley leaves, carrots in tutus tickling pears, as well as a broccoli and an apple sharing a good laugh. Playing off of the handmade drawing concept, the sides of the boxes include colorful lettering that looks as if it was added to the packaging by the hand of a child rather than an adult.