The Issey Miyake Pleats Please Campaign Depicts Delicious Fashion

By: Meghan Young - Published: Apr 9, 2013 • References: isseymiyake & ibelieveinadv
The Issey Miyake Pleats Please ad campaign serves up some delicious style for the spring and summer season. Of course, these particular looks featured in the print ads will have people craving something other than clothes. From swirling ice cream cones to slathered pieces of toast, the Issey Miyake Pleats Please ad campaign depicts fabric-made food that incapsulates many people's indulgences and cravings when it comes to fashion.

Conceived and executed by Japan-based Taku Satoh Design, the Issey Miyake Pleats Please ad campaign was art directed by Taku Satoh himself. The sumptuous images were shot by photographer Yasuaki Yoshinaga and designed by Shingo Noma. The campaign celebrates the 20th anniversary of the brand's Pleats Please line. Stats for Fabric Food Ads Trending: Older & Buzzing
Research: 28,692 clicks in 163 w
Interest: 3.2 minutes
Concept: Issey Miyake Pleats Please
Related: 52 examples / 40 photos
Segment: Neutral, 18-55
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