This Kid's Shoe Store Features an Interactive Retail Display

By: Rebecca Byers - Apr 8, 2015
References: freshome
Designed by Rippmann Oesterle Knauss (ROK), this ultramodern children's shoe store in Stuttgart boasts an impressive interactive retail display. The Suppakids Sneaker Boutique in Stuttgart boasts a brightly lit wooden wall that can hide and reveal the contents of each cupboard on command.

The unique retail experience was designed in order to offer maximum flexibility to the client, while remaining playful and underwhelming. A combination of natural and painted pinewood in geometric patterns and masterful engineering, the system of cupboards is made up of subtly integrated wooden disks that channel the customer's attention to the selection of footwear.

This unique interactive retail display is ideal for a children's store, given the mesmerizing wall of shoes will serve as a great distraction while parents get the shopping done.