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Thinly sliced salty stacks are seldom considered to be refined food choices, yet these HogWine Potato Chips ads rebrand the edibles as nibbles of dapper appetites.

Designed by the Sick Los Angeles advertising agency, these HogWine Potato Chips ads make me feel less guilty about my junk food popping pleasures. If the makers of these snacks put as much care into production as it did this campaign, count me in for some of this Southern money savory experience.