Emily Fruit Crisps are female-targeted snacks that offer the indulgence and satisfying crunch of a crisp with the flavor and the health benefits that come from fruits.
With a market that's heavily saturated with healthy snack products specifically branded for women, Emily Fruit Crisps sought a fresh approach. Big Fish worked on the packaging design for the snacks, which uses a series of vibrantly illustrated prints that would be right at home on any Spring/Summer runway. In addition to being extremely eye-catching, the prints on the packages are strong representations of each fruit crisp snack flavor, including tasty varieties like Crunchy Banana, Crunchy Apple and Crunchy Pineapple, which probably taste just as good as they look.
Stats for Fashionable Snack Packaging
Trending: Older & Buzzing
Research: 11,900 clicks in 100 w
Interest: 3.5 minutes
Concept: "fruit Crisps"
Related: 68 examples / 52 photos
Segment: Females, 12-35
Comparison Set: 25 similar articles, including: picturesque ice cream branding, funny food packaging, and fine art fragrance packaging.
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