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UNICEF's Roly-Poly Donation Collection Box Helps Kids Stand on Their Own

By: Laura McQuarrie - Published: • References: unicef.org & adeevee
This UNICEF donation collection box isn't very box-like at all—instead, it takes the form of a roly-poly toy that tilts and wobbles. The tumbler is printed with an image of a child in need on the front of it, serving as a symbols that shows with enough donations, a child is able to stand on their own.

When the roly-poly becomes heavy enough on the bottom from enough coins, the donation box is able to right itself, making it so that the image of the child is upright. Since you can't help but be curious about the unusual donation box, it's a brilliant way to raise money with a familiar childhood toy. Using the roly-poly, UNICEF received donations from over 10,000 people in South Korea. Stats for Wobbly Donation Boxes Trending: This Quarter & Popular
Traction: 1,029 clicks in 6 w
Interest: > 3 minutes
Concept: "donation Collection Box"
Related: 47 examples / 36 photos
Segment: Neutral, 4-18
Comparison Set: 17 similar articles, including: philanthropic virtual drawing walls, violent shadow billboards, and integrated social donation buttons.