JCDecaux Australia created an eye-catching bus shelter ad for The Wolf of Wall Street, albeit a costly one. The ad featured an image of Leo's character with his arms outstretched and two panes of glass, with real $100 bills trapped inside. A vent below the ad blew the hundred dollar bills around, making it look like Leo is standing in the middle of a money tornado.
In total, the money inside of the glass amounted to $10,000, which was removed each night for safe keeping. Since you are able to see the money through the glass, but can't get at it, the ad is made to make you feel envious or even a little outraged that the advertisement would use $10,000 as a prop.
Stats for Money-Filled Movie Posters
Trending: Older & Mild
Research: 586 clicks in 106 w
Interest: > 3 minutes
Concept: Bus Shelter Ad
Related: 60 examples / 46 photos
Segment: Males, 18-35
Comparison Set: 22 similar articles, including: prestigious movie cgi mashups, seductively glamorous editorials, and printed tweet newspaper ads.
Money-Filled Movie Posters
More Stats +/-
Seductively Glamorous Editorials
Prestigious Movie CGI Mashups
Printed Tweet Newspaper Ads
Search Engine Award Winners