Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

25 Inspiring Aesop Boutiques

From Spa-Inspired Retail Concepts to Minimalist Morgue-Like Interiors

— May 18, 2015 — Fashion
Although stocked in most high-end department stores, a trip to any of the opulent Aesop boutiques is a great crash course in the brand's dynamic visual identity. Aesop is an Australian luxury cosmetics brand known for its identical packaging and cult-like following.

Founded in Melbourne, the Aesop brand has quickly become defined by its minimalist and clinical visual identity as well as its in-store merchandising. Given that Aesop does not advertise, the brand relies on its in-store experience as its best introduction and marketing technique.

When considered from this angle, it's not surprising that each Aesop boutique is an indulgent experience with inspiration often derived from vintage apothecaries and upscale spas, often using reclaimed materials that infuse the spaces with even more charisma.
5.8
Score
Popularity
Activity
Freshness
25
Tabloid Tabletops
Tabloid Tabletops
The Aesop Kiosk is Made Entirely From Newspapers
<
24
Distinctive Teal-Hued Shops
Distinctive Teal-Hued Shops
A Second Aesop Milan Shop Has Opened in the Italian Fashion Capital
<
23
Whiteout Skincare Oases
Whiteout Skincare Oases
Australian Skincare Brand Aesop Has Opened a Store at Galaxy Macau
<
22
Luxe In-Store Facial Treatments
Luxe In-Store Facial Treatments
The Aesop Richmond Boutique Will Now Offer In-store Spa Facials
<
21
Cozy Industrial Store Designs
Cozy Industrial Store Designs
Henry Wilson Studio Turns an Old Bakery into a Aesop Store
<
20
Whiteout Theatrical Spa Shops
Whiteout Theatrical Spa Shops
The Aesop Kuala Lumpur Store is the Brand's Fourth in the City
<
19
Industrial Copper Beauty Stores
Industrial Copper Beauty Stores
Aesop’s Customized Shop Nurtures Tranquility with Copper
<
18
Understated Beauty Shops
Understated Beauty Shops
This Cosmetic Shop Design Expresses Beauty in Raw Materials
<
17
Undulating Beauty Boutique Interiors
Undulating Beauty Boutique Interiors
The Second Aesop Stockholm Store Has Opened in the SoFo Area
<
16
Modernist Skincare Boutiques
Modernist Skincare Boutiques
The Sleek Aesop Sao Paulo Shop is the First to Open in Brazil
<
15
Shrouded Skincare Shops
Shrouded Skincare Shops
The Second Aesop Taipei Shop is Located in the Hip Neighborhood of Daan
<
14
Distillery-Inspired Skincare Shops
Distillery-Inspired Skincare Shops
The Aesop Nottingham Shop Was Designed by Paris Studio Ciguë
<
13
Scientific Skincare Flagships
Scientific Skincare Flagships
The First Oliveda Flagship Store Has Opened Its Doors in Berlin
<
12
Elegant Skincare Outposts
Elegant Skincare Outposts
The Aesop Toronto Boutique is an Understated Retail Heaven
<
11
Skincare Brand Design Databases
Skincare Brand Design Databases
The Taxonomy of Design Microsite Explores Aesop's In-Store Designs
<
10
Boat-Converted Timber Installations
Boat-Converted Timber Installations
Cheungvogl Creates Furniture from Old Chinese Wooden Vessels
<
9
Streamlined Apothecary Shops
Streamlined Apothecary Shops
The Aesop Yokohama and Shin-Marunouchi Stores Both Use One Material
<
8
Spa-Inspired Retail Concepts
Spa-Inspired Retail Concepts
This Aesop Store by JamesPlumb Boasts Shelves with Running Water
<
7
Enameled Beauty Boutiques
Enameled Beauty Boutiques
Aesop Soho Store by Cigue Features Simple Minimalist Atmosphere
<
6
Minimalist Morgue-Like Interiors
Minimalist Morgue-Like Interiors
The Aesop Tokyo Store Looks Cold and Creepy
<
5
Apothecary-Inspired Retail Spaces
Apothecary-Inspired Retail Spaces
Torafu Architects' Aesop Kawaramachi Store Embodies Minimalism
<
4
Cardboard-Tubed Retail Stores
Cardboard-Tubed Retail Stores
Brooks + Scarpa Design the Interior of Aesop Shop
<
3
Apothecary Cosmetic Shops
Apothecary Cosmetic Shops
The Aesop Rundle Street Adelaide Store by Genesin Studio is Serene
<
2
Cabin-Like Retail Stores
Cabin-Like Retail Stores
Torafu Architects Creates Another Aesop Store with Warm Details
<
1
Tactile Retail Shelving
Tactile Retail Shelving
Aesop Saint-Honore Display by March Studio Adds Artful Layers of Space
<