Meditation was once ridiculed in western society, but increasingly, people around the world are consciously seeking to understand the peaceful rituals traditional cultures have been practicing for centuries.
For many, practicing yoga was the first foot in the door of self-awareness and peaceful wellness; in a few short years, yoga studios have spread across North America and retailers selling yoga wear have been able to establish a strong and steady market.
The cluster below shows a sampling of some of the ways in which meditation, spirituality, zen and conscious awareness are being incorporated into modern western pop culture. It includes everything from private supermodel yogis to moving dolphin USBs intended to evoke a feeling of calm, to international meditation resorts.
Namasté!
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
