Jinsop Lee approaches design in a new way in this senses keynote. Lee claims that products can be made better by designing them to appeal to multiple senses. As an example, Lee discusses a clock his friend designed. This clock associates smells with different times.
Lee tells his audience about how he began to record different experiences to see how they appealed to each sense, and how enjoyable they were overall. He charted his results for these experiences. Lee claims that sex is one of the few experiences that engages all five senses, which is why it's so enjoyable.
Lee believes that designers have been neglecting some of the senses in their designs. He states that incorporating all of the senses into a product has the potential to make it better and more successful with consumers.
Stats for Engaging All of the Senses
Trending: Older & Mild
Research: 845 clicks in 143 w
Interest: > 3 minutes
Concept: Senses Keynote
Related: 13 examples / 10 photos
Segment: Neutral, 18-55+
Comparison Set: 5 similar articles, including: creating for niche markets, designing for joy, and origins of creativity.
Engaging All of the Senses
More Stats +/-
Designing for Joy
Creating for Niche Markets
Origins of Creativity
Developing Upcycled Architecture
Unusual Exchange Markets
Jinsop Lee Keynotes
Jinsop Lee is a former professor who has given keynotes on his innovative ideas for improving...
Get inspired by our collection of 2,000+ keynote speaker videos and 100+ courses of innovative content.