It's called Assisted GPS Locators and it helps locate your vehicle or pet on-demand or via your own customized safety zones.
By using a computer, you can find the exact location of something or be alerted if say, your pet goes outside of a 'boundary' you have set up around your block via email and/or text message on your cell phone.
The actual device costs $200 to $250 depending on the application and monthly fees are $10.
Implications - They are called Assisted GPS Locators and they allow you to quickly locate either your pet or your vehicle. By simply using your computer you can track down your missing items and regain piece of mind.