Native American-Influenced Mules

SUICOKE and ALANUI Reinterpret the Zavo Mule for Winter 2020

Through a collaboration between SUICOKE — a cult Japanese label, and ALANUI , which is a Milan-based contemporary mens- and womenswear imprint, the Zavo mule receives an interesting aesthetic lift. The footwear is released as part of ALANUI's Pre-Fall/Winter 2020 collection and the upper of the model proves to push boundaries in subtle ways.

The fashion-forward Zavo mule exhibits some influenced that reference "traditional Americana [and] folklore." The model is made available to consumers in three styles: one is patchwork, another is leopard pony skin, and the final one is suede. In addition, SUICOKE and ALANUI introduce Native American influences to the Zavo mule by adding a selection of beads and fringes as an aesthetic accent.

Image Credit: SUICOKE/ ALANUI

Native American-influenced Fashion
Integrating Native American influences into fashion and accessories to create a unique and marketable product.
Reinterpreted Traditional Americana
Reimagining and updating traditional American fashion styles and elements within the fashion industry.
Luxury and Streetwear Collaborations
Collaborating luxury and streetwear brands to create bold and innovative products that appeal to a variety of consumers.

Where This Applies

Fashion Industry
Introducing new and innovative designs, styles, and product features to create a unique culture and increase sales in the fashion industry.
Accessory Industry
Introducing new handcrafted and designer accessories to offer a unique approach to traditional styles.
Luxury and Streetwear Fashion Industry
Creating high-end, luxury clothing items with luxury materials and attention to detail.
SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 84%
Freshness 9%