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Affordable Fragrance Collaborations

The New Zara x Jo Malone Fragrance Comes in 8 Dreamy Scents

— November 19, 2019 — Marketing
High-end fragrances are about to become a little bit more budget-friendly with the debut of the new Zara x Jo Malone collection.

For those unfamiliar Jo Malone London is a British perfume and scented candle brand that's known for its expensive fragrances. However, the Zara x Jo Malone collaboration makes the brand a little more accessible with wallet-friendly perfumes. The line itself has been dubbed 'Zara Emotions' and features eight dreamy scents. As Malone told Harper's Bazaar "Every fragrance has been crafted with personality and a voice to tell its story in a unique fashion."

For those who are thrilled about the collaboration, there's more good news in store. The two brands have agreed to a long-term partnership and Malone is said to already be working on collections for 2020 and 2021.


Image Credit: Zara.
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