The Zara May 2013 lookbook proves why one of this year's style guru has a wardrobe rife with pieces from this international retailer. Almost any outfit Olivia Palermo is shot in has something from Zara, or at least it feels like it. That said, the catalog showcases a slew of crisp, feminine pieces that any woman would die to get her hands on.
Shot in studio against a minimalist white backdrop, the Zara May 2013 lookbook lets the clothes speak. Even the model is mannequin-like with her pale skin and understated beauty. She is captured in statement denim, fresh hues and pops of playful prints that will round out any spring and summer wardrobe nicely.
Nevertheless, it is the signature cool-girl styling is what will really attract women to the Zara May 2013 lookbook.
Key Themes Behind This Trend
- Crisp Feminine Pieces
- Opportunity for innovative brands to create their own line of crisp, feminine clothing that speaks to women's fashion desires.
- Playful Prints
- Potential for textile companies to develop and produce a range of playful prints that can be incorporated into clothing collections.
- Cool-girl Styling
- Opportunity for fashion stylists to create unique, cool-girl looks using Zara's pieces as inspiration.
Where This Applies
- Fashion Retail
- Potential for fashion retailers to curate collections that focus on offering crisp, feminine pieces to cater to women's fashion needs.
- Textile Manufacturing
- Opportunity for textile manufacturers to produce a variety of prints that can be used in the creation of feminine clothing.
- Fashion Styling
- Potential for fashion stylists to leverage the trend of cool-girl styling and offer styling services to clients incorporating Zara's May 2013 lookbook as inspiration.
