Versatile Compact Writing Utensils

YSMART LONDON's Tipen is a Mini Waterproof and Fireproof Pen

YSMART LONDON, a London-based design company, recently launched the Tipen -- a mini pen that's ultra durable and versatile. The pen is making a splash in the Every Day Carry (EDC) community for it's practical and portable design. The pen is 500 mm long, making it just slightly larger than a paperclip for optimum portability.

The Tipen was made to be virtually indestructible with a waterproof, fireproof, and smashproof design. The device boasts smooth writing capabilities with a reusable and refillable ink cartridge. The tungsten carbide tip doubles as a writing utensil and a box cutter. The miniature pen also boasts a key chain attaching feature, so you can ensure it's always nearby when needed.

The Tipen is available to pre-order on Kickstarter with an estimated delivery time in October 2019.

Compact Writing Tools
Opportunities for creating even more versatile and durable small writing instruments that fit into everyday life
Every Day Carry (EDC)
Opportunities for new products that solve specific needs for the growing EDC community
Indestructible Design
Opportunities for applying the Tipen's unique waterproof, fireproof, and smashproof design to other products

Where This Applies

Stationery and Writing Tools
Innovative products in this industry can take inspiration from the Tipen's compact, durable design and tap into the EDC market
EDC Gear and Accessories
New EDC products can solve specific challenges faced by people who want to always be prepared
Outdoor and Adventure Gear
The Tipen's indestructible design can be leveraged to create durable and reliable products for outdoor enthusiasts
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 85%
Freshness 9%

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