I can't help but get excited over YouTube Movies. YouTube has partnered with Sony and Warner Brothers to rent out over 3,000 new release and classic films. Looks like 'David After Dentist' is about to see a drastic drop in views.
The fees for YouTube Movies are $2.99 for older films and $3.99 for newer ones. The movies can only be watched on PCs and GoogleTVs, which means that smartphone users and tablet jockeys will have to wait a while in order to begin enjoying feature films on their small screens.
As someone who is becoming more and more accepting of online movie rental services, I am incredibly hopeful that YouTube Movies will be a runaway success, eventually netting all the major studios and becoming an archive for classic feature films as well as cat films.
What's Driving This Trend
- Online Movie Rentals
- Disruptive innovation opportunity: Explore partnerships with major studios to expand movie options and attract a wider audience.
- Streaming Services
- Disruptive innovation opportunity: Develop a platform that allows movie streaming on smartphones and tablets to cater to the growing demand for portable entertainment.
- Digital Distribution
- Disruptive innovation opportunity: Create an online movie rental service that focuses on building a comprehensive library of classic feature films and niche genres, catering to specific audience interests.
Who This Affects Most
- Entertainment
- Disruptive innovation opportunity: Embrace online movie rentals to adapt to changing consumer preferences and capitalize on the growing popularity of digital entertainment.
- Technology
- Disruptive innovation opportunity: Develop new streaming platforms and compatible devices to enhance the movie-watching experience for smartphone and tablet users.
- Partnerships
- Disruptive innovation opportunity: Forge collaborations with major movie studios to secure exclusive access to new releases and expand the selection available for online movie rentals.
