Diaspora Skateboards works in collaboration with Hombre Niño's Yoshifumi Egawa on a collection for the Fall/Winter 2020 season. Yoshifumi Egawa is more widely recognized as YOPPI and this marks the duo's first time working together. The two unveil a collection that features a selection of jackets, pants, and accessories.
The design inspiration behind the seasonal pieces nod to the early 2000s. There are slab denim silhouettes with embroidered lettering accents for a retro tinged look. Additionally, the capsule also feature a series of hoodies and sweaters in three colorway options -- this includes yellow, white, or black. Rounding out the seasonal range are a series of tees that are complete with co-branding logos referencing both brands.
Image Credit: Udai, Youthquake
What Makes This Trend Stand Out
- Skate-informed Fashion
- Designers are incorporating skate culture into their fashion, creating an opportunity for collaboration with skateboard brands.
- Retro-inspired Designs
- Nostalgia for early 2000s styling is driving fashion trends in clothing design, leading to potential opportunities through retro-themed collaborations or collections.
- Co-branded Logos
- The use of co-branding logos in fashion collaborations presents an opportunity to expand brand recognition and reach new audiences.
Sectors Adopting This
- Skateboard Industry
- Skateboard brands can build their reach by collaborating with fashion designers to create skate-informed collections or limited edition products.
- Fashion Industry
- Fashion designers can find inspiration and expand their customer base by incorporating skate culture elements into their collections and collaborating with skateboard brands for co-branded products.
- Streetwear Industry
- The trend of skate-informed fashion and retro-inspired design aligns with the streetwear industry, presenting an opportunity for collaboration with both skateboard and fashion brands.
