In honor of World Diabetes Day 2016, the organization 'Toronto Eyes on Diabetes' is hosting an informational session that aims to target commuters on their way to and from work. With a significant number of people unknowingly living with diabetes, this session aims to help spread awareness about the disease.
On November 14th, 2016, Toronto Eyes on Diabetes will set up a post at Union Station to educate consumers about diabetes and the risks of developing the disease. There will be registered nurses, professional dietitians and other healthcare providers on hand to answer questions and to offer free blood sugar testing. The event will also include some more interactive activities such as a virtual experience that lets consumers "'see' what it feels like to experience the complications of diabetes," free Zumba classes and a selfie booth for raising awareness online.
The World Diabetes Day event ultimately helps to spread awareness by making information more accessible for busy Torontonians.
Key Themes Behind This Trend
- Commuter Healthcare Sessions
- Opportunity for healthcare organizations to provide educational sessions and free testing to target commuters.
- Awareness Campaigns
- Creating interactive experiences and online initiatives to raise awareness about diabetes.
- Convenient Health Services
- Offering accessible healthcare services in high-traffic locations like train stations.
Where This Applies
- Healthcare
- Opportunity for healthcare organizations to raise awareness about diabetes and reach potential patients.
- Technology
- Creating virtual experiences and online campaigns to engage and educate the public about diabetes.
- Fitness
- Opportunity for fitness and wellness businesses to partner with healthcare organizations for awareness events like Zumba classes.
