Ubiquitously Versatile Menswear

The Wiz Limited 2014 Spring/Summer Collection is Bold

The Wiz Limited 2014 Spring/Summer collection takes from a variety of different inspirations. This collection has something for every man out there. Whether you take on a more bohemian, grunge or hipster approach, the collection varies from every side of the spectrum. You have pieces that embrace the bohemian boy or more contemporary man. The clothes are multifaceted but they embody bold patterns and cuts to make them extraordinary.

A common factor in many of the collection's looks are the African-inspired beaded necklaces and bracelets. This look is something we will be seeing much more as the weather starts warming up. The Japanese label is heating up the runway with these looks. This year, spring and summer seems to be bolder than ever before.

Bold Patterns
Disruptive innovation opportunities can be found in developing new manufacturing techniques or materials that allow for even more intricate and striking patterns in menswear.
African-inspired Accessories
The increasing popularity of African-inspired accessories presents opportunities for fashion brands to collaborate with African artisans to create unique and sustainable menswear accessories.
Multifaceted Styles
There are opportunities for retailers to offer customizable menswear options that allow customers to mix and match different styles to create their own unique looks.

Who This Affects Most

Fashion
Fashion brands can explore partnerships with tech companies to incorporate innovative technology, such as augmented reality, in the menswear shopping experience.
Manufacturing
Developing new manufacturing techniques or materials for bold patterns in menswear could open up opportunities for manufacturers to stand out in a competitive market.
Retail
Retailers can leverage online customization tools and virtual stylists to provide personalized and convenient shopping experiences for customers looking for multifaceted menswear styles.
SCORE
4.5 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 61%
Freshness 8%