With Benefits is the name of the new functional beverage line from Alpine Start and it was inspired by the needs of elite Mount Everest climbers. The brand worked closely with athletes Adrian Ballinger and Cory Richards to formulate the instant beverages, which are boosted by vitamins, adaptogens and MCTs.
The IMMUNITY + FOCUS With Benefits products can be found in varieties like caffeinated organic coffee or low-caffeine organic matcha green tea, both of which are sources of clean energy. The plant-based functional beverages are free from added sugars and they have the potential to be enjoyed by a range of consumers, on an off the mountains.
The new products just launched on Kickstarter and have already garnered the support of over nearly 400 early backers.