Windset Farms Debuts a Bold Orange-Colored Tropical Mini Pepper
Kanesa David — March 24, 2023 — Lifestyle
References: windsetfarms & hortidaily
Windset Farms Introduces SONATA™ Tropical Mini Peppers, a new pepper variety with a bold orange color and bright, warm flavor profile. The peppers may be stuffed and roasted, added to charcuterie boards, or placed in snack assortments. Tatayoyo's tropical flavor offers a twist on the familiar micro pepper eating experience, with only a few seeds and a medium size profile. Customers will appreciate a sweet crunch at first, followed by aromas of fruit and fragrant herbs.
Retailers will have access to merchandising opportunities from the grower-shipper to assist in introducing the peppers, including eye-catching display bins and in-store sampling. Starting at the end of March, the SONATA™ Tropical Tiny Peppers will be available in select retailers.
Image Credit: Windset Farms
Retailers will have access to merchandising opportunities from the grower-shipper to assist in introducing the peppers, including eye-catching display bins and in-store sampling. Starting at the end of March, the SONATA™ Tropical Tiny Peppers will be available in select retailers.
Image Credit: Windset Farms
Trend Themes
1. Bold-colored Produce - The trend towards bold-colored produce is an opportunity for innovative growers to differentiate their products and appeal to consumers' desire for visually striking foods.
2. Unique Flavor Profiles - Offering unique and unexpected taste experiences, as with Windset Farms' SONATA™ peppers, is a way for food companies to stand out in the crowded market and attract new customers.
3. Snack Packaged Food - As more consumers are seeking out healthy and convenient snack options, companies who focus on creating flavorful snack-sized packaged foods like stuffed tropical mini peppers could tap into this growing market.
Industry Implications
1. Agriculture - Innovations in plant breeding and cultivation techniques could enable growers to produce more colorfully striking produce like Windset Farms' SONATA™ peppers that stand out on the shelf and grab consumer attention.
2. Food and Beverage - By utilizing unique flavor combinations and launching new products that target snack food trends, food and beverage companies could differentiate themselves in a crowded market and win over customers with increasingly sophisticated palates.
3. Retail - As part of the trend towards experiential shopping, retailers could create immersive in-store experiences that allow customers to sample and experiment with new and exciting produce varieties like Windset Farms' SONATA™ peppers.
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