Snowflake-Shaped Cheese Puffs

The Cheetos White Cheddar Snowflakes are a Festive Party Snack

While cheese puffs may not be the first snack people think of when the holiday season rolls around, now there is a more festive way to enjoy the cheesy treat thanks to the release of Cheetos White Cheddar Snowflakes.

The new Cheetos White Cheddar Snowflakes are a seasonal take on the bright orange Cheetos that are enjoyed throughout the year. To give the new snack a more festive feel, each puff comes in one of four pretty snowflake shapes. The cheese puffs are then coated with a dusting of white cheddar cheese, instead of the usual orange cheddar, to complement the snowflake designs.

Available at Target for the 2017 holiday season, the festive white cheese puffs can be enjoyed on their own or paired with a savory dip.

Festive Snacks
As consumers look for unique and novel snacks during the holiday season, companies can capitalize on creating festive versions of classic products.
Innovative Shapes
Developing creative and unique shapes for classic snacks can differentiate a brand and create a memorable customer experience.
Seasonal Flavors
Introducing limited edition seasonal flavors can generate excitement and interest in a product, increasing sales during specific times of the year.

Who This Affects Most

Snack Food
Snack food companies can take advantage of the holiday season to create limited edition products and capitalize on increased consumer demand.
Food Retail
Retailers can showcase and promote limited edition seasonal snacks to attract holiday shoppers and increase sales.
Food Manufacturing
Food manufacturers can use creative shapes and new flavors to create a competitive edge in the snack market and attract new customers.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 49%
Activity 64%
Freshness 8%