Netflix is testing free weekend-long streaming in select regions. With stay at home orders and social distancing guidelines in place, many consumers are preparing for a winter spent mainly indoors. With activities cancelled, most are turning to a variety of streaming services to pass the time. Netflix is capitalizing on this by offering promotions and deals to entice new customers.
The latest deal from the brand offer a weekend of free streaming, giving potential consumers the opportunity to test the platform before committing. According to COO Greg Peters, “We think that giving away everyone in a country access to Netflix for free for a weekend could be a great way to expose a bunch of new people to the amazing stories that we have, the service and how it works".
Image Credit: Freestocks.Org/Unsplash