Gender-Free Futuristic Sunglasses

WE ARE MORTALS' New Line of Sunglasses is Modeled by Rapper BIA

Los Angeles-based, gender-free streetwear label WE ARE MORTALS released a new line of futuristic and unique sunglasses.

The label's distinctive and noticeable style is inspired by futuristic thinking that removes gender from clothes and offers oversized clothing options that mix functionality with fashion. The brand included the rapper BIA in a new editorial to show off the two new sunglasses designs that include a white cat-eye pair and a brown round pair. The editorial focuses on the new designs while adding a pop of excitement and fashion-forward styling that pairs perfectly with each design.

WE ARE MORTALS' new sunglasses were made to be the perfect addition to any wardrobe this summer and are available online now for a limited time.

Gender-free Fashion
Disruptive innovation opportunity: Creating gender-neutral clothing lines that challenge traditional fashion norms.
Futuristic Style
Disruptive innovation opportunity: Developing avant-garde fashion accessories that incorporate futuristic design elements.
Oversized Clothing
Disruptive innovation opportunity: Designing functional and fashion-forward oversized garments that cater to diverse body types.

Industries Being Reshaped

Fashion
Disruptive innovation opportunity: Introducing inclusive and boundary-breaking fashion lines.
Eyewear
Disruptive innovation opportunity: Designing cutting-edge sunglasses that merge fashion and function.
Music and Entertainment
Disruptive innovation opportunity: Collaborating with musicians and artists to create unique and trendsetting fashion collections.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 65%
Freshness 8%